German media group ARRI designs and manufactures a wide range of products including cameras, lenses, lamps and lighting systems, as well as running rental operations across Europe to support major TV series and movie shoots.
ARRI has become a force in international film and TV programme making though its range of cameras, lenses, lighting systems and post-production/archive devices. The company has also embraced digital camera technologies, securing for itself a place on a significant proportion of both film and TV shoots since launching the Alexa.
ARRI introduced the Amira, a documentary-style camera designed for one-person operation. On the lens side of its business ARRI produces its own Prime series of Ultra and Master opticals and in recent years formed a partnership with Zeiss to jointly develop the Master Anamorphic range.