PowerProduction Software Offers Free Storyboarding Plug-in January 23^rd 2020 - 01:00 PM

PowerProduction Software, a developer of visualization software for film and video production, has announced the free limited-time availability of its Martini plug-in for Adobe Premiere Pro, Apple Final Cut Pro, Avid Media Composer and Magix VEGAS Pro.

Predicting Editing Performance From Games And Benchmarks: Part 2 January 23^rd 2020 - 09:00 AM

Computer game apps read compressed artificial world descriptions from a disk file. This artificial world is regenerated by the CPU and loaded into the GPU where it is displayed to the gamer. The gamer’s actions are fed back to the GPU which dynamically modifies the artificial world it displays.

54th NFL Super Bowl Telecast Gets HDR Treatment For Viewers With 4K TV Sets January 20^th 2020 - 11:00 AM

While the annual NFL Super Bowl typically serves as a great technology showcase for trying out new ways of covering the game on television (e.g., augmented reality graphics and immersive audio), this year’s main Super Bowl LIV game production will employ a well-rehearsed game plan.

Why On-Camera Filters Still Matter January 16^th 2020 - 09:00 AM

We live an era of immensely powerful post-production tools with advanced color-correction and software plug-ins to serve every conceivable function. We can routinely remove guy wires from scenes, change day to night, and add just the right amount of coral or other color to fit any desired mood or impulse.

Sensors and Lenses - Part 2 January 13^th 2020 - 09:00 AM

Last time, we talked about the history that created modern digital cinema technology, and particularly the factors which lead to the modern push for ever larger sensors. It’s been going on in some form for twenty years, to the point that we’re now asking for bigger imagers than cin

Future Production January 10^th 2020 - 09:00 AM

It’s not controversial to say that film production in London has been booming for a few years, and there’s no real secret as to why: in 2006, Gordon Brown’s government introduced tax incentives that have played at least a part in provoking a doubling of production spend since 2009, and t

ChyronHego Offers New Tools For Prime Graphics Platform January 6^th 2020 - 01:00 PM

ChyronHego is now shipping the latest software for its Prime Graphics platform that includes a series of tools to incorporate sophisticated and creative graphics into production workflows. The new enhancements allow Prime Graphics users to deliver rich and engaging visual experiences for viewers of all types of video projects.

ChyronHego’s Virtual Football System Earns Official FIFA Certification December 20^th 2019 - 01:00 PM

The firm’s Virtual Football can be used as a virtual offside line technology says FIFA, the world governing body for football.

Real-Time On-Air Virtual Set Production Takes Off December 13^th 2019 - 10:00 AM

The use of photorealistic technology is changing the way broadcasters are looking at virtual sets. Now it is possible to create scenes that are indistinguishable from reality, which provides excellent new possibilities for enhancing storytelling.

Sensors and Lenses - Part 1 December 11^th 2019 - 09:00 AM

The push to create the ideal digital cinematography camera has now been going on for, arguably, two decades. There were a couple of standout attempts in the 1980s involving high definition tube cameras, but the introduction of Sony’s HDCAM tape format in 1998 served more or less as the starting p