Virtualization and cloud computing is taking us back to the architecture of the mainframe era. A thin client, maybe just a browser, provides the user interface, and the processing takes place at a central location. The co-location of processing and media storage gives the performance needed in a post-production environment. The lightweight, network-connnected client give producers a new flexibility as to where users can access their content. Production is a global business, and producers need the ability to work wherever suits the needs of the production. An associated download from L.A. post house, DigitalFilm Tree, decribes their deployment of Avid Media Composer for global production services.
Adobe has announced a raft of updates to the Creative Cloud products at the MAX creative conference. Some are new features, some are performance improvements. At IBC 2017 the video products saw a number of enhancements, especially for professionals who work in teams. Premiere started out as a single user application, but over the last few years Adobe have worked to enhance the product for enterprise users. Team Projects added support for smaller groups of users and this year has seen numerous addition to make the video products suited to collaborative projects like motion pictures and episodic productions.
Cinedeck’s cineXtools can change a misspelled caption with a single insert edit—even after the master file is rendered.
There may be no such thing as a free lunch, but video editors now have a choice among four “free” NLEs. Last year the venerable Media 100 became a free download. Davinci Resolve and Lightworks have been free for years.
In addition to Woody Technologies becoming a member of Avid’s Alliance Partner Program, the company demonstrated its new Woody in2it app for Avid MediaCentral at IBC 2017.
Meredith Corporation is adopting Avid’s MediaCenral Platform as the basis of its new standardized workflow.
Blackmagic Design Blackmagic Design has grown rapidly to become an innovator in the design and manufacture of creative
Avid Avid is the world's leading provider of audio and video technology for media organizations and i