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As broadcasting moves from its artisan cottage industry to highly efficient production lines of the future, understanding business needs is key for engineers, and recognizing the commercial motivations of CEO’s and business owners is crucial to building a successful media platform.
For modern MAM systems operating within the newly diversified media landscape, one size doesn’t fit all. In addition, with the demand to process more video content and deliver it to more channels, the cloud has become a key enabler. The question becomes, which type of cloud to choose?
Today’s broadcasters face increasing challenges in the preparation and delivery of digital video in an efficient and cost-effective manner. Content now needs to be delivered across a growing number of platforms and screens. And processing such assets in multiple formats requires new workflows and tools, all of which increases operational complexity. Is there a solution? Yes.
With the transition from baseband audio and video into IP infrastructures, operational requirements of the overall control system do not differ. The control of IP-based infrastructures should look and feel the same as a traditional system, and established work flows should still be supported after the migration.
Unless you are a greenfield site, have one vendor to meet all your operational and creative needs, or are incredibly lucky, you will at some point need to integrate your Cloud Software-as-a-Service into the broadcast workflows. This is much easier said than done.
In its continuing quest to provide broadcasters with traditional and new media solutions, systems integrator Adore Technologies Singapore has selected Riedel’s Artist digital matrix intercom solution for Accenture’s webcast facility in Gurgaon, India.
Master once and use forever should strike fear in the heart of anyone why hasn’t got their quality pipeline correct. What does this mean for IMF?
Quality control (QC) operations are evolving. A decade ago, QC was strictly a manual-based process. In more recent years, broadcasters have relied on file-based, automated QC workflows to speed up operations and ensure the accuracy of video and audio content.
