4K Broadcast Lens Makers Focusing On HDR To Jumpstart Adoption March 12^th 2020 - 09:00 AM

The increasing use of High Dynamic Range (HDR) and wide color gamut (WCG) acquisition has not only improved signal quality on live sports and other telecasts, it has also helped the bottom line of those that make professional 4K lenses. Both visual and lab tests have shown that the superior

Moving Cameras March 11^th 2020 - 09:00 AM

The world’s oldest surviving motion picture, often called Roundhay Garden Scene, does not include any camera movement. It’d be tricky to imagine anything approaching a move, since the scene, which was shot in 1888 by Louis Aime Augustin Le Prince on a camera of his own invention, is just a h

Hitachi Cameras Capture New Suze Orman PBS Special In 4K March 9^th 2020 - 12:05 PM

Miami’s New World Center Provides High-Tech Backdrop for ‘Retirement Guide’ Multi-Camera Shoot.

HDR - Part 7 - LEDs – For Better For Worse March 4^th 2020 - 09:00 AM

If we could get lights capable of full color mixing at the same price as conventional white-only ones, would we?

“Good Eats: The Return” Relies On Panasonic Cameras For New Look February 19^th 2020 - 10:00 AM

Working with cooking show celebrity Alton Brown, veteran cinematographer Lamar Owen used Panasonic VariCam LT and AU-EVA1 cinema-style cameras for the Food Network’s “Good Eats: The Return,” which is hosted and directed by Brown, who also hosted the cooking show from 1999-2011 on the Food Network and Cooking Channel.

BSC 2020 Roundup February 17^th 2020 - 11:00 AM

BSC Expo 2020 continues to grow in strength. Full of talks, demonstrations, and the latest kit, this year’s BSC Expo even had film on show.

Cooke Lenses Chosen For Netflix’s Glow February 14^th 2020 - 01:50 PM

The production of Netflix’s Glow used a full set of Cooke Optics Anamorphic/i prime and zoom lenses.

HDR - Part 6 - PQ And HLQ Cinematography February 12^th 2020 - 09:00 AM

Like a lot of new ideas in film and TV, high dynamic range pictures are easy to like. The fear is that they’re far harder to create. In reality, HDR isn’t necessarily a huge burden, certainly not in the way that stereo 3D can be. It’s often been

Sensors and Lenses - Part 3 February 10^th 2020 - 09:00 AM

There’s a terrible tendency in cinematography to concentrate too much on the technology, overlooking creative skills that often make a huge contribution. In the last two pieces of this series we’ve gone into some detail on the historical background to current camera technology. In this last piece on the

54th NFL Super Bowl Telecast Gets HDR Treatment For Viewers With 4K TV Sets January 20^th 2020 - 11:00 AM

While the annual NFL Super Bowl typically serves as a great technology showcase for trying out new ways of covering the game on television (e.g., augmented reality graphics and immersive audio), this year’s main Super Bowl LIV game production will employ a well-rehearsed game plan.