Videa powers data-driven, automated solutions and services that are designed to simplify the buying and selling of television advertising. We specialize in integrations with traditional television buying and traffic system data, yield optimization and audience targeting.
Videa is working with all players in the ecosystem (broadcasters, rep firms, agencies, and marketers) to provide a new automated approach to buying television advertising at scale. We are building a talented team of broadcast industry veterans, developers, product managers and data scientists to arm local broadcasters with the same big-math capabilities as large advertisers and agencies.
Owned by Cox Media Group, Videa is laser-focused on ensuring our sell-side platform for linear TV is the leading solution for local broadcasters to monetize their inventory in an automated fashion.