Tata Communications and Primestream have joined forces to launch an enterprise-grade Media Asset Management (MAM) solution in the cloud. The new platform enables broadcasters, content owners and enterprises to capture, produce, manage and deliver media content on a global scale.
_460_307_70.jpg "Globecast says the Digital Media Hub has been developed in conjunction with a number of rights holders.")
The Digital Media Hub allows a live feed to be treated in multiple ways to create content suitable for cross-platform use, in both real-time or for use at a later date.
In the midst of a rapidly changing content delivery environment, and refreshed with new private equity money, Ericsson is rethinking (and rebranding) its Media Solutions business to focus on supporting and delivering immersive media experiences for everyone, everywhere. Heretofore its customers have included over 900 cable, satellite, telecom service providers and broadcasters around the world.
The Walt Disney Company has opened a new creative space on its studio lot where filmmakers and creative teams can engage in hands-on experimentation and exploration of next-generation technologies. The new “StudioLAB” initiative is focused on using cutting-edge technologies to reimagine, design, and prototype the entertainment and production capabilities of the future.
The Cloud itself is pretty simple, but for broadcasters, leveraging it can be complex. It isn’t that difficult technically, but Broadcast still straddles requirements that demand real time, high resolution, quick turnaround solutions; and this is coupled with the need to connect geographically separate locations, reduce costs, and extend access to assets regardless of where the data is stored with multi-format distribution capabilities.
Facilis has Version 7.1 of its shared file system and FastTracker 2.5 on show at the RAI.
