Recent Content

Nine Entertainment has developed an automated TV trading platform to help agencies cut 80 percent of the work associated with buying TV ads.

Nine Entertainment Company Looks To Change The Ad Buying Game May 20th 2019 - 12:05 PM

With the shift in consumer viewing habits, advertisers are becoming increasingly reluctant to buy commercial spots based on large potential views and instead are moving towards an audience-based buying model and targeted demographics.

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Sinclair’s Mark Aitken engaged the ATSC 3.0 Track audience with his perspective of the future of TV broadcasting.

ATSC 3.0 Field Tests Report, Part 2 May 20th 2019 - 09:00 AM

Once tweaked to perfection and final format specs locked in, production models of Next Gen TV sets will flood stores, confuse viewers and provide broadcasters and sponsors new opportunities to expand their reach and brands.

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A panel discussion at NAB brought together top media organizations to discuss their use of the cloud. Photo: Robb Cohen Photography & Video.

Giving Sports Fans A Cloud-Based Experience May 15th 2019 - 10:00 AM

With consumer adoption of OTT services and viewing of live sporting events on mobile devices at an all-time high, content creators and distributors are working hard to fine-tune their infrastructures and workflows to meet demand. For many, this has meant leveraging the flexibility and scalability of cloud-based computing and artificial intelligence (AI)-powered services, which require less capital cost and facilitate experimentation with new channels and mobile-first services.

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Akamai’s global customer base can now leverage Bitmovin’s transcoding, which includes containerized encoding on-premise and in the cloud.

Akamai To Offer Bitmovin Video Encoding May 12th 2019 - 08:00 AM

Bitmovin said it has officially been qualified as a video transcoding partner by Akamai Technologies, a CDN and edge-processing platform, to enable secure digital content delivery to all consumer platforms. Akamai has worked closely with Bitmovin since Bitmovin ended its Media Services on Demand (MSOD) transcoding service two years ago.

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Synamedia is helping Bharti Airtel enhance its multi-lingual EPG in one of two new deals the firm has just announced.

Synamedia Extends Deals with Bharti Airtel and Astro May 10th 2019 - 08:00 AM

Synamedia, a startup formed late 2018 via a buyout of Cisco Systems’ video software unit, has announced two extensions of existing deals in Asia with Indian telco Bharti Airtel and Malaysian satellite TV operator Astro.

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Essential Guide: When to Virtualize IP May 9th 2019 - 10:30 AM

Moving to IP opens a whole plethora of options for broadcasters. Engineers often speak of the advantages of scalability and flexibility in IP systems. But IP systems take on many flavors, from on-prem to off-prem, private and public cloud. And then there is virtualization.

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