The first part of this article explained the set of requirements that appear in the most modern OTT Services from broadcasters launching their own App-based services in the 2020s. Here we inspect those requirements in the two broad areas of Content Monetization and Content Delivery.
Maintaining controlled access is critical for any secure network, especially when working with high-value media in broadcast environments.
Grass Valley is collaborating with Epic Games to bring Unreal Engine, the world’s most advanced real-time 3D creation tool for photoreal visuals and immersive experiences, to GV AMPP (Agile Media Processing Platform). Unreal Engine on AMPP enables customers to leverage the most innovative real-time rendering system natively with all Grass Valley video technology.
Most national broadcasters in developed countries have app-based OTT services, many of which have been in place for over a decade. Less-developed national broadcasters still rely on YouTube, Social Media platforms, or their own websites to deliver OTT content to their audience.
As head of NewTek and later its NDI subsidiary for decades until last year, Dr. Andrew Cross was a big advocate of making technology accessible and affordable to a wide range of people. It just made good business sense to create an ecosystem and then allow users to experience some of it for free and build up from there.
Grass Valley will no longer charge for Playout on its GV AMPP (Agile Media Processing Platform), making the cloud-native solution accessible to many more media and entertainment companies.
Brazilian Mediatech Company Globo has selected Grass Valley’s GV AMPP (Agile Media Processing Platform) to produce and stream over 50 live sports and entertainment events. In 2022, Globo expects to produce over 200 live sports, entertainment and news events using GV AMPP.
Grass Valley A leader in content and media technology with market leading solutions, Grass Valley has the in