Vimond Media Solutions is adding five new components to its cloud based online video portfolio at the 2017 NAB Show, focusing on workflow, rights and content management, as well as monetization. The company is also enhancing existing tools with the aim of providing a complete package for media companies seeking to reach audiences online directly.
As web browsers move rapidly to sunset their support for Flash, companies that rely on Flash for video playback are being forced to make changes. Apple has led the charge in driving the need for this change by disabling Flash by default in Safari 10, and Chrome and Firefox are quickly following suit. Some media companies migrated to HTML5 video players in early 2016 in anticipation of these industry-wide changes, but others have remained in a ‘wait-and-see’ mode to see if Flash really is going away. Companies that haven’t moved to an HTML5 video player are now stuck between a rock and a hard-place. For them, it’s either risk the impact of Flash being disabled and react as needed, or remove this risk at the expense of making this migration an immediate priority. The reticence of those that remain reliant on Flash has to do with not being able to properly evaluate the risk and effort involved.
We’ve been closely involved in this transition with our customers, providing us a diverse and holistic view of what all is involved. Here are the major things you can expect, and why moving to HTML5 video sets your company up for future success.
The HbbTV Association, a global initiative dedicated to providing an open standard for the delivery of broadcast and broadband services through connected TVs and set-top boxes, has released its test suite version 9.0 to support the latest Hybrid broadcast broadband TV (HbbTV) 2 specification. The group said the new release is an important step towards enhancing interoperability between HbbTV services and HbbTV devices.
It’s hard to comprehend just how much television has changed in the short amount of time it’s been around. Less than ten years ago the only place to watch television was in your living room, and the only programmes to watch were the ones the broadcasters scheduled in. Fast forward to today, and it’s an entirely different world. You can watch TV anywhere with an internet connection via smartphones, tablets and laptops, and there’s an almost infinite amount of choice thanks to online streaming and video-on-demand services.
There is so much content being produced that finding and using the right content, in the right way, can only be achieved through comprehensive metadata tools and search tools. In the latest in our series exploring the importance of metadata, Paul Turner, VP of Enterprise Product Management provides Telestream’s view.
The recent future media convention Medientage München was held at the Munich Trade Fair Centre. With the theme of ‘digital disruption’, the event included a keynote speech by Roy Price, vice president of Amazon Studios, discussing the company’s strategies as a producer of films and episodic television. The parallel exhibition is featuring new technologies for the changing distribution market, including the LUCID online video platform (OVP).