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Litra Announces LitraStudio Portable RGBWW Light  September 15th 2019 - 12:05 PM

At IBC, Litra has announced a new RGBWW light, LitraStudio, with over a million unique colors.

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DoPchoice To Introduce Universal Snapbag For LED Lights At IBC September 13th 2019 - 08:00 AM

At IBC, DoPchoice will premiere the Universal Snapbag snap-up softbox, ready for the next wave of LED Fresnels, spots and other hard lights. 

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HDR - Part 4 - Surviving Modern Colorimetry September 10th 2019 - 01:00 PM

Most people are aware that any color can be mixed from red, green and blue light, and we make color pictures out of red, green and blue images. The relationship between modern color imaging and the human visual system was recently discussed by John Watkinson in his series on color. In this piece, we’re going to look at something that comes up often in modern film and TV technique: color gamuts. It’s a term that suffers a lot of misuse, but the basics are simple: a color image uses red, green and blue, and the gamut describes which red, which green, and which blue we’re using.

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Lume Cube Introduces A Compact Bi-color Continuous LED Light September 3rd 2019 - 12:05 PM

Lume Cube has introduced the Lume Cube Panel, a new battery-powered bi-color LED light that’s about the size of a smartphone. 

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HDR Primer Part 3: Curves & Workflow August 28th 2019 - 09:00 AM

HDR Profiles - Pros & Cons. An obstacle to HDR adoption has been figuring out how legacy SDR TVs should display an HDR signal. There are about 1.6 Billion TV sets world-wide and 300 Million TV sets in the US.

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HDR - Part 3 - Grading August 26th 2019 - 10:00 AM

Almost since photography has existed, people have pursued ways of modifying the picture after it’s been shot. The “dodge” and “burn” tools in Photoshop are widely understood as ways to make things brighter or darker, but it’s probably less widely understood that they refer to techniques for exposure control that date all the way back to the earliest days of darkroom image processing. Bring moving images into the mix and consistency becomes a big concern too. Individual still photographs might be part of a single exhibition, but they don’t have any concept of being cut together in a sequence.

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