The Big Guide To OTT: Part 6 - Internet Infrastructure

Part 6 of The Big Guide To OTT is a set of three articles which examine how Internet Exchanges, Telco Access Networks and ISP’s are all having to adapt to the rapid growth of OTT video services.

About The Big Guide To OTT

The Big Guide To OTT is an eleven part series of Themed Content Collections that will publish during 2023. Each part tackles a different aspect of OTT. There are multiple articles per part delivered in a free PDF download.

As OTT delivery grows, driven by both consumer demand and content provider strategy, there are many adjustments to manage. They include new production approaches, scaling content distribution, personalising, protecting, and monetising content, and assuring audience QoE.

Content providers are delivering a mix of live, linear, and on-demand content. Business models are blending - subscription with advertising and direct-to-consumer with service aggregation. The internet-enabled OTT delivery model is driving the media industry through a giant transformation.

The Broadcast Bridge has been covering OTT since it began. The Big Guide To OTT re-visits and updates our extensive coverage of the subject.

Details of all eleven parts of The Big Guide To OTT can be found HERE.


About Part 6 - Internet Infrastructure

Part 6 is a free PDF download which contains three original articles:

Article 1 : Internet Exchanges & The Growth Of OTT
Demand for internet connectivity continues to grow rapidly. Internet exchange providers are now part of our critical infrastructure and their integration with ISPs and content providers is defining CDN and network expansion.

Article 2 : Telco Access Networks & The Growth Of OTT
Delivering high availability and reliable data to the final mile requires replacing the whole copper delivery infrastructure with fiber. Live OTT demands high bandwidth at peak times, requiring us to rethink our approach to caching.

Article 3 : ISPs And The Growth Of OTT Video
Internet Service Providers (ISPs) are experiencing significant growth in bandwidth consumption largely due to the uptake of OTT video services and the growth in numbers of connected devices per household. ISPs are therefore navigating the path of making investments in their networks that support their own financial requirements and their customers’ expectations.

You might also like...

The Big Guide To OTT: Part 9 - Quality Of Experience (QoE)

Part 9 of The Big Guide To OTT features a pair of in-depth articles which discuss how a data driven understanding of the consumer experience is vital and how poor quality streaming loses viewers.

Chris Brown Discusses The Themes Of The 2024 NAB Show

The Broadcast Bridge sat down with Chris Brown, executive vice president and managing director, NAB Global Connections and Events to discuss this year’s gathering April 13-17 (show floor open April 14-17) and how the industry looks to the show e…

5G Broadcast: Part 6 - Technical Dive Into 5G Broadcast & New 3GPP Standards

Standards bodies and mobile technology developers are putting the finishing touches to 5G Multicast and Broadcast. These include enabling seamless switching between unicast and multicast, and equally transparent roaming for users as they move between mobile cells. There is also…

The Streaming Tsunami: Securing Universal Service Delivery For Public Service Broadcasters (Part 2)

This is the second part of our discussion of one of the biggest challenges for national Public Service Broadcasters; how to maintain their obligation for universal service in a future landscape where audiences have migrated to streaming as their primary…

Essential Guide: Network Observability

This Essential Guide introduces and explores the concept of Network Observability. For any broadcast engineering team using IP networks and cloud ecosystems for live video production, it is an approach which could help combat a number of the inherent challenges…