The Big Guide To OTT: Part 1 - Back To The Beginning
![](/cache/uploads/content_images/TC_Hero_Maker_OTT2_789_501_70_s.jpg)
Part 1 of The Big Guide To OTT is a set of three articles which take us back to the foundations of OTT and streaming services; defining the basic principles of the OTT ecosystem, describing the main infrastructure components and the terminology used.
About The Big Guide to OTT
The Big Guide To OTT is an eleven part series of Themed Content Collections that will publish during 2023. Each part tackles a different aspect of OTT. There are multiple articles per part delivered in a free PDF download.
As OTT delivery grows, driven by both consumer demand and content provider strategy, there are many adjustments to manage. They include new production approaches, scaling content distribution, personalising, protecting, and monetising content, and assuring audience QoE.
Content providers are delivering a mix of live, linear, and on-demand content. Business models are blending - subscription with advertising and direct-to-consumer with service aggregation. The internet-enabled OTT delivery model is driving the media industry through a giant transformation.
The Broadcast Bridge has been covering OTT since it began. The Big Guide To OTT re-visits and updates our extensive coverage of the subject.
Details of all eleven parts of The Big Guide To OTT can be found HERE.
About Part 1 - Back To The Beginning
Part 1 is a free PDF download which contains three original articles:
Article 1 : The Principles & Terminology Of The OTT Ecosystem
A description of the OTT Ecosystem from transmission to consumption, with discussion of the differences between push and pull systems, video distribution methods and the terminology of Live, Linear and Video On Demand TV.
Article 2 : The Main Components Of The OTT Ecosystem
We describe the various elements of OTT systems including; intelligent ingest, ABR conversion, DRM & DAI, Packagers, Edge Processing, ISP’s & Internet Exchange Providers, QoE monitoring and client applications.
Article 3 : The OTT Lexicon
The world of streaming is defined by acronyms like SVOD, AVOD, FAST, OTT and more. But this leaves gaps and confusion in what is included in our OTT services... so here we review how we describe ourselves in the streaming industry.
You might also like...
Designing IP Broadcast Systems: Addressing & Packet Delivery
How layer-3 and layer-2 addresses work together to deliver data link layer packets and frames across networks to improve efficiency and reduce congestion.
Designing IP Broadcast Systems: Integrating Cloud Infrastructure
Connecting on-prem broadcast infrastructures to the public cloud leads to a hybrid system which requires reliable secure high value media exchange and delivery.
Designing IP Broadcast Systems: Where Broadcast Meets IT
Broadcast and IT engineers have historically approached their professions from two different places, but as technology is more reliable, they are moving closer.
Standards: Part 6 - About The ISO 14496 – MPEG-4 Standard
This article describes the various parts of the MPEG-4 standard and discusses how it is much more than a video codec. MPEG-4 describes a sophisticated interactive multimedia platform for deployment on digital TV and the Internet.
Chris Brown Discusses The Themes Of The 2024 NAB Show
The Broadcast Bridge sat down with Chris Brown, executive vice president and managing director, NAB Global Connections and Events to discuss this year’s gathering April 13-17 (show floor open April 14-17) and how the industry looks to the show e…