ETV Bharat Selects Grass Valley Solutions For Production And Editing Upgrade

ETV Bharat, the comprehensive digital national news platform, owned and operated by Ushodaya Enterprises Pvt, has selected a range of Grass Valley solutions to underpin its upgraded production and editing operations.

The new set-up includes the video production and content management tool, GV STRATUS, integrated with nonlinear editing software EDIUS. It gives the service provider future-ready capability, allowing it to scale its operations both on-premise and remotely off-site.

ETV Bharat delivers seamless news and information services across mobile apps and web portals to 24 Indian states with programming in 13 languages. Central to the production facility in Hyderabad is  Grass Valley’s GV STRATUS video production and content management system, a combination of tools and customization for fast ingest to on-air, efficient asset management, integrated social media publishing and management of metadata. With EDIUS, the news service benefits from an award-winning, multiformat software, ideally suited for news production, with real-time capabilities and format versatility.

"Innovation and evolution have never been so crucial in our industry than in the last year,” said Bharath K, CTO, ETV Bharat. “We pride ourselves on innovation, and the ETV Bharat service is a first-of-its-kind offering in India in terms of diversity and depth. To remain productive during the COVID-19 pandemic, we wanted to implement a reliable and trustworthy production and asset management solution that could enable our operators to work on-site and at home as needed.”

GV STRATUS manages media with speed top of mind in both on premise and remote broadcast applications. All ingested content is formatted in lower resolution proxy on the fly by STRATUS transcoders. For on premise use, ETV purchased 400 EDIUS Pro licenses for flexible, fast editing. 200 Remote users utilize EDIUS XS for secure editing via VPN and user access control while rendering their edits from the field. The powerful rules engine automatically manages file transfers to their respective location based on pre-configured user preference.

You might also like...

Essential Guide: Next-Gen 5G Contribution

This Essential Guide explores the technology of 5G and its ongoing roll out. It discusses the technical reasons why 5G has become the new standard in roaming contribution, and explores the potential disruptive impact 5G and MEC could have on…

5G Broadcast: Part 6 - Technical Dive Into 5G Broadcast & New 3GPP Standards

Standards bodies and mobile technology developers are putting the finishing touches to 5G Multicast and Broadcast. These include enabling seamless switching between unicast and multicast, and equally transparent roaming for users as they move between mobile cells. There is also…

The Streaming Tsunami: Securing Universal Service Delivery For Public Service Broadcasters (Part 2)

This is the second part of our discussion of one of the biggest challenges for national Public Service Broadcasters; how to maintain their obligation for universal service in a future landscape where audiences have migrated to streaming as their primary…

Essential Guide: Network Observability

This Essential Guide introduces and explores the concept of Network Observability. For any broadcast engineering team using IP networks and cloud ecosystems for live video production, it is an approach which could help combat a number of the inherent challenges…

Project Managing The Creative Elements Of Live Sports Production

Huw Bevan is an Executive Producer, Consultant and Head of Cricket for Sunset+Vine, in London, one of the UK’s leading independent sports production companies that produces a full slate of rugby, soccer and cricket events each year. This…