Simplify Media Asset Logging and Management

The term, “metadata” may be one of the most misunderstood terms in the video business. It is often defined as, “data about data.” Even that phrase does not encompass the real value of metadata when it is combined with the latest production technology.

At today’s fast-pace media sites, broadcasters, content producers and operators need to output video content as rapidly as possible, in multiple formats and over many delivery channels. Such a workflow is highly demanding and often requires a large and well-trained staff to manage the process. Unfortunately, a human-based workflow is also inefficient and expensive. Enter today’s metadata solution.

In this first of a three-part white-paper series, Ooyala will explain how to leverage metadata to create highly efficient workflows for each step in the content production and delivery process. In one discussed example, a facility was able to reduce the time required to enter transcription data from four hours to just a fraction of that time.

Moreover, when metadata is combined with Artificial Intelligence, VOD highlights packages can be automatically produced from existing content.

Learn how to transform your facility’s workflow with this guide to the cutting-edge merger of metadata and technology. Centralized workflows, shared metadata and site-specific APIs can be combined to create new content with more efficient workflows. The net result may be additional revenue for both content producers and operators. 

You might also like...

The Resolution Revolution

We can now capture video in much higher resolutions than we can transmit, distribute and display. But should we?

Microphones: Part 3 - Human Auditory System

To get the best out of a microphone it is important to understand how it differs from the human ear.

HDR Picture Fundamentals: Camera Technology

Understanding the terminology and technical theory of camera sensors & lenses is a key element of specifying systems to meet the consumer desire for High Dynamic Range.

IP Security For Broadcasters: Part 2 - The Problem To Be Solved

By assuming that IP must be made secure, we run the risk of missing a more fundamental question that is often overlooked: why is IP so insecure?

Standards: Part 22 - Inside AIFF Files

Compared with other popular standards in use, AIFF is ancient. The core functionality was stabilized over 30 years ago and remains unchanged.

1 of 7. See more