Simplify Media Asset Logging and Management

The term, “metadata” may be one of the most misunderstood terms in the video business. It is often defined as, “data about data.” Even that phrase does not encompass the real value of metadata when it is combined with the latest production technology.

At today’s fast-pace media sites, broadcasters, content producers and operators need to output video content as rapidly as possible, in multiple formats and over many delivery channels. Such a workflow is highly demanding and often requires a large and well-trained staff to manage the process. Unfortunately, a human-based workflow is also inefficient and expensive. Enter today’s metadata solution.

In this first of a three-part white-paper series, Ooyala will explain how to leverage metadata to create highly efficient workflows for each step in the content production and delivery process. In one discussed example, a facility was able to reduce the time required to enter transcription data from four hours to just a fraction of that time.

Moreover, when metadata is combined with Artificial Intelligence, VOD highlights packages can be automatically produced from existing content.

Learn how to transform your facility’s workflow with this guide to the cutting-edge merger of metadata and technology. Centralized workflows, shared metadata and site-specific APIs can be combined to create new content with more efficient workflows. The net result may be additional revenue for both content producers and operators. 

You might also like...

KVM & Multiviewer Systems At NAB 2025

It’s NAB time again. Once again, as we head towards the show, we will take a look at the key product announcements across a range of key technology and workflow areas. We begin with the always critical world of K…

Sports Production Infrastructure – Where’s The Compute?

The evolution of IP based production and increased computer processing power have enabled new workflows, so how is compute resource being deployed to create new remote and hybrid approaches?

Building Software Defined Infrastructure: Shifting Data

The fundamental principles of how data flows through local and remote processing systems are central to designing software defined infrastructure.

BEITC At NAB 2025: Conference Sessions Preview - Part 2

Once again in 2025 The Broadcast Bridge is proud to be the sole media partner for the BEIT Conference Sessions at NAB. They are not free, but the conference sessions are a unique opportunity to engage with very high quality in-person…

Microphones: Part 8 - Audio Vectorscopes

The audio vectorscope is an excellent tool for assuring quality in stereo sound production, because it makes the virtual sound image visible in the same way that a television vectorscope allows the color signals to be seen.

1 of 7. See more