While cloud computing and storage have reimagined how remote workflows are implemented, they can also play a huge role in business continuity and even disaster recovery. As many major productions have already proven, the key to continued success is extending traditional on-premise workflows into the cloud.
China’s leading state broadcaster, China Central Television (CCTV), has installed the country’s first full IP video mobile system for video production. This mobile studio project uses the Lawo V__matrix software-defined IP-Routing, Processing & Multi-Viewing Platform as its core technology infrastructure.
Lawo has announced that its mc²-series audio production consoles as well as its surface-less operations including mc² Micro Core can be controlled from any place in the world with a decent internet connection—even using a smartphone as a 4G personal hotspot. In a spectacular demonstration for its Lawo Lounge series of weekly webinars, Lawo’s Audio Production team showcased the ease and flexibility with which sound engineers can control a broadcaster’s Lawo audio production environment from just about anywhere.
As the media landscape continues to streamline the way it delivers content, cloud-native technology, that is, container-based virtualized environments that replicate traditional workflows on premise, is playing a big role. However, some broadcasters moving their assets and processing power to the cloud are performing a simple “forklift,” which is often not sufficient to address the types of complex signal processing and infrastructure flexibility required.
With the emergence of the cloud into the media production and delivery space, the broadcast and media industry must embrace an entirely new approach to acquiring and deploying technology. Large capital expenditures (CapEx) are increasingly being replaced by operating expense (OpEx) budgets that are more flexible and aligned with the operational requirements of broadcast facilities.
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