Bruce’s Shorts | 4.13 - Does IMF Alter Your Visual Quality Metrics?
Master once and use forever should strike fear in the heart of anyone why hasn’t got their quality pipeline correct. What does this mean for IMF?
There has been much talk recently about optimizing IMF version workflows, and the associated cost savings, in order to achieve the holy grail of master once, use forever.
In this episode Bruce Devlin looks at the mastering process. Some of the first adopters of IMF workflows have been the Hollywood studios. But what of other content owners? IMF present a big opportunity to get the master version right first time and lift the overall quality of a title forever.
Maintaining visual quality involves many things:
- maintaining spatial fidelity
- rescaling and aspect ration adjustment
- high quality de-interlacing
- noise, wanted like film grain, v. unwanted
- changing frame rate
As IMF rolls out it is up the masters of the mastering process to show than high quality done once can lead to a long tail of commercial success. SO don't stamp your master with the 2017 look of inferior technology.
You might also like...
Data Recording and Transmission: The Hard Disk Drive
We call them hard disks to distinguish them from floppy disks. As the latter have practically died out as a result of progress in solid-state storage such as flash memory, it is probably not necessary to specify that disks are…
Essential Guide: Immersive Audio Pt 2 - Immersive Audio Compatibility
Immersive audio has the great potential to transform our human listening experience, captivate our imagination, and inspire our inventiveness.
Essential Guide: Immersive Audio Pt 1 - An Immersive Audio Primer
Part one of this four-part series introduces immersive audio, the terminology used, the standards adopted, and the key principles that make it work.
TV’s ‘Back to the Future’ Moment?
Philo T. Farnsworth was the original TV pioneer. When he transmitted the first picture from a camera to a receiver in another room in 1927, he exclaimed to technicians helping him, “There you are – electronic television!” What’s never been quoted but lik…
Remote Production: Synchronizing Video Sources Over The Internet
Live broadcasts are seen as nirvana in terms of attracting an audience. Presenting a live event, especially sports, in real-time and high quality, draws audiences like no other content. Yet, successfully originating these broadcasts is often both expensive and complex. A…