Frequency Launch A New Managed Channel Services (MCS) Business Unit

Frequency launches managed channel services to support rights holders and brands creating premium FAST channels.
Frequency has launched a new Managed Channel Services (MCS) business unit that empowers rights holders, brands, talent and Free Ad-Supported Television (FAST) platforms to deploy premium streaming TV channels while accelerating time to market. The new business unit combines decades of TV expertise with the most powerful and open cloud native Software-as-a-Service (SaaS) platform in the industry.
The company has built a FAST and linear streaming team with expertise in all aspects of channel creation, including programming, operations and marketing. The group is led by Lisa Black, Executive Vice President of Frequency’s MCS business unit. Black brings a depth of expertise building and launching premium channels, and has worked with brands such as America’s Funniest Videos at Vin Di Bona Productions, Warner Bros, Lifetime and Food Network. The MCS team enables content owners and rights holders to create single-series channels, as well as complex networks that include a variety of formats and genres.
This turnkey MCS offering presents customers with a wide range of services, including creative, packaging, production, and operations to enable media companies with movie, TV series and digital-first content libraries to launch premium FAST channels and grow viewership and monetization.
These services include:
- Library / rights evaluation
- Development and channel branding
- Media operations (ingestion, metadata, rights management, scheduling)
- On-air creative and graphic production
- Ongoing channel promotion, operations and optimization
You might also like...
Live Sports Production: Backhaul In Live Sports Production
Getting content reliably and securely from venue to studio remains key to live sports production so here we discuss the technology and services required.
Local TV In The U.S.A – 1967 Style
Our very own TV pioneer shares recollections of local TV in the US from his start in 1967.
Monitoring & Compliance In Broadcast: Monitoring Delivery In The Converged OTA – OTT Ecosystem
Convergence or coexistence between linear broadcast, IP based delivery and 5G mobile networks creates new challenges for monitoring of delivery paths, both technically and logistically.
Live Sports Production: Broadcast Controllers & Orchestration In Live Sports Systems
As production infrastructure, processing resources and the underlying networks required become ever more complex, powerful tools are required to plan, deploy and monitor.
Monitoring & Compliance In Broadcast: Monitoring The Media Supply Chain
Why monitoring the multi-format delivery ecosystem starts with a holistic approach to the entire media supply chain.