Rohde & Schwarz Help Deliver 5G Broadcast During Eurovision Song Contest In Torino

RAI and EBU team-up with Rohde & Schwarz and Qualcomm to showcase 5G Broadcast during Eurovision Song Contest in Torino.

The Eurovision Song Contest continues to captivate audiences of nearly 200 million viewers around the world. This year’s ESC22, hosted in Torino, Italy, witnesses the latest cutting-edge multimedia distribution solution, 5G Broadcast, which brings the live concert to mobile phones.

The live event will be produced and distributed to selected mobile devices by RAI Radiotelevisione Italiana – the national public broadcaster of Italy – using the latest broadcast and multicast technology: 5G Broadcast. At the RAI Television and Radio museum in Torino, CRITS (the R&D arm of RAI) will make the live demonstration via an end-to-end 5G Broadcast-ready system, offering visitors a totally new live mobile experience.

In order to deliver the live show via a full end-to-end 5G Broadcast/Multicast streaming demonstration, RAI teamed up with Rohde & Schwarz and Qualcomm Technologies. Running throughout the show, the demonstration will showcase Broadcast/Multicast capabilities over 5G where the live encoded content is transmitted by RAI in Torino using a 5G Broadcast signal over-the-air to smartphone form-factor test devices from Qualcomm Technologies.

Rohde & Schwarz's end to end 3GPP compliant 5G Broadcast solution is the selected choice for the European countries broadcasting ESC22 live to their audiences in Italy, Austria, Germany and France. It comprises of the 5G Broadcast enabled R&S TLU9 transmitter and the Broadcast Service and Control Center (BSCC2.0) acting as a broadcast/multicast core network.

The 5G Broadcast solution is built on the 3GPP Rel-16 feature-set, operating in a Receive-Only Mode (ROM), Free-To-Air (FTA) and without requiring the device authentication on a mobile network. The 5G Broadcast dedicated mode will be demonstrated with a standalone broadcast infrastructure while operating within the UHF band.

5G Broadcast offers network operators and broadcasters opportunities to create exciting consumer experiences across a range of new and existing business areas – all while enabling high spectral efficiency and reduced costs.

Broadcast/Multicast over 5G is not restricted to linear and live content distribution. For network operators and media content providers it offers a completely new range of business models for delivering content or data to large numbers of consumers and without affecting the regular cellular 5G mobile network. Venue and automotive sectors are particularly suitable for new consumer applications while the high power / high tower infrastructure offers emergency services and national authorities more secure ways to deliver public messages during natural disasters or emergencies. 

You might also like...

The Battle To Beat Content Piracy

OTT operators need heightened awareness of how to manage the threat of piracy. But OTT also offers a promise: with the right legal framework, the available technical solutions could bring video piracy to dramatically lower levels.

The Meaning Of Metadata

Metadata is increasingly used to automate media management, from creation and acquisition to increasingly granular delivery channels and everything in-between. There’s nothing much new about metadata—it predated digital media by decades—but it is poised to become pivotal in …

The Future Of Sports Media & Fan Engagement

This is a story about the COO of a media business, that shines a light on the thinking underway at the leading edge of the media industry, where the balance shift from Linear Broadcasting to D2C Streaming is firmly…

The Streaming Tsunami: The Necessary Evolution Of The TV (From A Broadcaster Perspective) - Part 3

Here we conclude our discussion of the immense challenges presented by an ecosystem of end user devices that is already at 13K + devices and growing continually.

FEMA Experimenting At IPAWS TSSF

When government agencies get involved, prepare for new acronyms.