Essential Guide: Protecting Premium Content OTT & VOD Distribution

December 1st 2020 - 09:00 AM
Tony Orme, Editor, The Broadcast Bridge

The complexity of modern OTT and VOD distribution has increased massively in recent years. The adoption of internet streaming gives viewers unparalleled freedom to consume their favorite live and pre-recorded media when they want, where they want, and how they want. But these opportunities have also presented content owners with unfortunate challenges, typically piracy and overcoming illegal content copying.

With thousands of streams traversing the Wild West internet, just how do content owners protect their high value media?  Encryption is all well and good, but with adaptive bit rate systems such as DASH and HLS, how are the multitude of different bit rates catered for?

Then there’s the affiliates.  How do they deal with the security issues that keeps the pirates at bay?  Who is responsible for making sure the content doesn’t fall into the wrong hands and how can we stop this?

Piracy is as old as mechanical media itself, but the prevalence of the internet and the viewers demands for high quality video and audio has made secure distribution a top priority for content owners.  The question is, how do content owners satisfy their viewers, monetize content through affiliates, yet keep their media safe?

This Essential Guide discusses the challenges content owners face and how they have dealt a blow to piracy. It describes content encryption, tokens and facilitating viewing license directly to viewers.

The sponsors perspective, provided by Verimatrix, discusses at first-hand how modern anti-piracy systems operate including encryption and watermarking.

Download this Essential Guide now if you are an engineer, technologist or their managers and you need to understand OTT and VOD secure distribution, as well as outwitting pirates.

Supported by

You might also like...

The Battle To Beat Content Piracy

OTT operators need heightened awareness of how to manage the threat of piracy. But OTT also offers a promise: with the right legal framework, the available technical solutions could bring video piracy to dramatically lower levels.

The Meaning Of Metadata

Metadata is increasingly used to automate media management, from creation and acquisition to increasingly granular delivery channels and everything in-between. There’s nothing much new about metadata—it predated digital media by decades—but it is poised to become pivotal in …

The Future Of Sports Media & Fan Engagement

This is a story about the COO of a media business, that shines a light on the thinking underway at the leading edge of the media industry, where the balance shift from Linear Broadcasting to D2C Streaming is firmly…

The Streaming Tsunami: The Necessary Evolution Of The TV (From A Broadcaster Perspective) - Part 3

Here we conclude our discussion of the immense challenges presented by an ecosystem of end user devices that is already at 13K + devices and growing continually.

FEMA Experimenting At IPAWS TSSF

When government agencies get involved, prepare for new acronyms.