Streaming Will Drive Ad Targeting Across Multiple Platforms December 29^th 2022 - 09:00 AM

Philip Hunter shares his view on the key streaming trends of 2022 and where we might be headed in 2023.

10 Things You Need To Know To Succeed In TV December 28^th 2022 - 09:30 AM

In television, ‘talent’ isn’t just the people in front of the camera. Everyone working at a station needs talent, dedication, initiative, and team spirit to succeed.

Riedel Acquires LPM Tracking Technology December 20^th 2022 - 10:30 AM

Riedel Communications has acquired the proprietary Local Position Measurement (LPM) technology from Dutch sports performance analysis expert Inmotio.

Telestream Integrates Verimatrix Streamkeeper Multi-DRM November 10^th 2022 - 10:30 AM

Surveyor ABR Active, Telestream iQ’s ABR streaming QoE and QoS monitoring technology, is integrated within Verimatrix Streamkeeper Multi-DRM, available in the Verimatrix Secure Delivery Platform.

Designing Media Supply Chains: Part 5 - Analytics And Monitoring Drive Automation November 2^nd 2022 - 09:30 AM

Analytics and monitoring are now more critical than ever for media supply chains to deliver on various targets, including customer retention, regulatory compliance, revenue generation through effective targeting of ads and content, and efficient use of network resources.

Merging OTA And OTT Brings Broadcasters New Opportunity October 24^th 2022 - 09:30 AM

Over-the-air (OTA) broadcasters have strong concerns about how to distribute content in fast and efficient ways. There is no question that the one-to-many service of over-the-air delivery remains the most efficient way to reach local audiences. And while larger audiences have returned to, or at least embraced the idea of

A Holistic Approach To OTT-Based Monitoring September 20^th 2022 - 09:00 AM

OTT-based content delivery is quickly maturing as a standard for content delivery across all content types and platforms. In this article we look at what it means to monitor a supply chain when using OTT delivery as a backbone for broadcast content.

Media Supply Chain At IBC 2022 - Rising Advertising VoD And Virtualized Cloud Production Key Themes September 1^st 2022 - 09:30 AM

Streaming dominates media supply chains far more than it did even at the time of the last IBC with a physical presence in 2019.