It’s never been a better time to be a sports fan. Sports coverage is no longer just about live broadcasting. Today, fans have access to increasingly interactive, personalized, and re-packaged content that delivers an even more immersive experience and gets us closer to the action.
Cloud playout solutions provider Veset has announced that leading Mexican broadcaster TV Azteca is using Veset Nimbus on AWS as disaster recovery (DR) playout for its adn40 network. The solution ensures broadcast continuity and operational resilience as part of the broadcaster’s cloud strategy.
The lines between content creation, management and distribution are blurring as broadcasters increasingly adopt AI to extend its reach across multiple platforms. Whether it is to ensure source material meets specific standards or cater for differing delivery or target platforms, this adoption extends beyond formatting and transcoding to actual content and tailoring it to meet different audience expectations.
Machine generated content covers a wide landscape from metadata driven sports statistics and graphics superimposed on action replays, to footage synthesized entirely by AI systems.
This article is part 1 of our ‘Essential Guide: Machine Generated Content’ and focuses on the various types of machine-generated content used in broadcasting, looks at the technical challenges of real-time rendering, and identifies different approaches for automating their creation.
At the SET Expo 2025, a consortium including Qualcomm Technologies, Inc., Motorola, and Rohde & Schwarz successfully demonstrated a real-world proof-of-concept of 5G Broadcast, delivering television broadcasting and added-revenue services directly to mobile devices. The demonstration utilized duplex gap broadcasting, providing strong and widespread coverage without causing any interference to regular 5G cellular traffic or digital broadcasting.
Asharq News, the leading multi-platform Arabic news service owned by the Saudi Research & Media Group (SRMG), has expanded its cloud-based disaster recovery capabilities with the deployment of Grass Valley’s AMPP based Playout X and Framelight X solutions. The move marks a significant step in Asharq’s strategy to strengthen operational resilience through scalable, software-defined broadcast solutions.
From sports statistics and weather graphics to AI-synthesized video footage, machine generated content does a lot of heavy lifting in modern broadcast and media production.
BCNEXXT, the developers of the advanced playout platform Vipe, has announced that OKAST, the monetization-first OTT platform provider, is using BCNEXXT’s Vipe playout platform to drive the next phase of its modern streaming channel operations across Europe and international markets.
