_460_275_70.jpg "Edgeware’s TV Content Capture and TV Repackager scale independently of each other.")
Sweden’s OTT video processing technology firm Edgeware is showing its cloud-native TV Content Capture and TV Repackager origin products at the BEE trade show in Chiba, Japan.
US online TV service Pluto TV has opted for Tru Optik to deliver audience-based advertising and campaign measurement across its OTT and connected TV inventory.
Ooyala is deploying Flex Media Platform, its content supply chain package, with Arsenal Football Club, one of the leading teams in the English Premier League (EPL).
Broadcasters struggling to meet the challenge of OTT might be reassured by the latest research from Intel suggesting next generation wireless networks including cellular and Wi-Fi will generate $3 trillion revenue over the next decade 2019-2028.
The new, next-gen TV standard is expected to be launched by individual TV stations beginning in 2020, concurrent with the anticipated introduction of consumer TVs equipped to receive the new standard.
Virtual Reality (VR) 360° content is still very new, but that does not make viewer expectations any more relaxed. If anything, the required quality level is even more important with VR content due to the expectations for immersiveness, which can be broken by just a minor glitch in delivery.
