NAGRA, Kudelski Group’s digital TV division, is promoting its cloud-based and “as-a-service” strategies for pay TV service providers and content owners at CES 2019.
Casual sharing of passwords can be turned from a cause of loss into revenue generation by harnessing monitoring and analytics to identify customers who could be enticed to pay more to become legitimate while gaining from premium options.
Traditionally, most video content teams operated within a well-defined and narrow scope. Also, the tools, data and processes used were siloed within their organizations. But such a solution is no longer sufficient to manage today’s multichannel distribution workflows.
European video revenues are rising strongly on the back of sustained growth in SVoD and OTT, while traditional services remain flat or are even in slight decline.
Vertiv has introduced a scalable, cloud-based management platform delivering data, insights and control via an app and browser available in the United States today and globally in 2019.
Broadcasters, pay TV operators and Telcos are failing to harness subscriber data and analytics to engage consumers and customers. Yet they rank customer experience as top priority and believe they must improve it to be competitive so there is a disconnect between their aspirations and current application of data analytics.