Bruce’s Shorts | 4.22 — Will AI Take Over the World?

Will AI lead us to a dystopian nightmare or is it a useful tool for the Media Industry to add value? Bruce Devlin looks at Artificial Intelligence (AI) and machine learning.

Cloud computing allows you to scale up and scale down the massive infrastructure that has allowed limited AI to become mainstream. AI is a generic term which encompasses neural networks, deep learning, machine learning and more.

It's not just a future technology, one example of AI in the media sector is Jukedeck. This uses machine learning to compose and adapt professional-quality music.

AI is coming whether we like it or not. It will eliminate some jobs, but it will make other jobs. Algorithms can look for dead pixles, but humans know if the content is entertaining. 

Devlin believes AI will make the media industry more compelling. View Bruce's Short to find out more.

You might also like...

KVM & Multiviewer Systems At NAB 2025

It’s NAB time again. Once again, as we head towards the show, we will take a look at the key product announcements across a range of key technology and workflow areas. We begin with the always critical world of K…

Sports Production Infrastructure – Where’s The Compute?

The evolution of IP based production and increased computer processing power have enabled new workflows, so how is compute resource being deployed to create new remote and hybrid approaches?

Building Software Defined Infrastructure: Shifting Data

The fundamental principles of how data flows through local and remote processing systems are central to designing software defined infrastructure.

BEITC At NAB 2025: Conference Sessions Preview - Part 2

Once again in 2025 The Broadcast Bridge is proud to be the sole media partner for the BEIT Conference Sessions at NAB. They are not free, but the conference sessions are a unique opportunity to engage with very high quality in-person…

Microphones: Part 8 - Audio Vectorscopes

The audio vectorscope is an excellent tool for assuring quality in stereo sound production, because it makes the virtual sound image visible in the same way that a television vectorscope allows the color signals to be seen.