Beamr Enhances Live Broadcast And Streaming With 4K Super Resolution At IBC2025

Beamr to showcase Live 4K Super Resolution with cost-effective networking for broadcasters and streamers using 720p equipment.

Beamr Imaging will unveil its latest innovation — Live 4K Super Resolution with video optimization and efficient, cost-effective networking (CDN-friendly) — at IBC2025. This offering, which will be available through Beamr’s partners, is designed to overcome the complexity and cost of upgrading live content to 4K. By optimizing both the video and the delivery network, Beamr ensures a seamless and scalable path for media and entertainment companies to meet growing viewer expectations.

At this year’s show, Beamr will demonstrate how its proprietary technology, accelerated by GPUs, enables broadcasters and streamers to deliver ultra-high-definition (4K) video from low-resolution (720p) sources in real time. This is made possible by Beamr’s Content-Adaptive Bitrate (CABR) technology, which reduces video file sizes by up to 50% while preserving visual quality. The result is a solution for live events such as sports matches and music concerts, where large volumes of video are captured from multiple cameras, often with low resolution, and must be delivered to premium viewers using 4K devices or smart TVs.

You might also like...

Live Sports & Monetization: Part 3 - The Rise Of Niche Sports Channels

Across almost every meaningful metric, niche sports are growing faster than their mainstream cousins. Broadcasters are keeping pace by building business models to match.

The Changing Face Of Live Sports: Part 1 - The Rise Of Nimble Production

Live sports broadcasting has always been the preserve of big leagues and big broadcasters with the infrastructure, the clout and the resources to match. But it is no longer the only game in town.

Standards: Audio - High Efficiency Audio Codecs (HE-AAC)

HE-AAC builds on the foundations of AAC to deliver near CD-quality audio at bitrates as low as 32 kbps, making it the codec of choice for mobile TV, digital radio and low-bandwidth streaming. This guide unpacks the key technologies behind its…

IP Security For Broadcasters 2026 – The Psychology Of Security

As engineers and technologists, it’s easy to become bogged down in the technical solutions that maintain high levels of computer security. But as the boundaries between traditional broadcast engineering and IT continue to dissolve, the first port of call i…

Standards: Audio - Advanced Audio Coding (AAC)

AAC succeeded MP3 by delivering better quality at lower bitrates. This guide examines how it works, compares the leading encoder implementations, and explains where it sits within the broader MPEG audio standards landscape.