MainStreaming’s Video Edge Network Empowers Stream7 To Excel In Scaling Live Event Broadcasting

MainStreaming proudly announces its ongoing collaboration with Stream7 to provide the scale and performance necessary for delivering top-quality live event broadcasting to millions of concurrent viewers simultaneously.

Stream7, a leading UK-based company specializing in live event broadcasting and production, is dedicated to ensuring a professional and engaging live experience for their clients’ audiences. MainStreaming, an end-to-end Edge Video Delivery Network company, that disrupts the traditional CDN industry, empowers Stream7’s clients to scale their live event broadcasting, enabling viewers to watch in their chosen location.

Live video streaming is experiencing exponential growth. According to Allied Market Research, the live events industry market value is projected to reach 1.2 trillion USD by 2023, growing at a CAGR of 5.9% from 2023 to 2032. In a world where live streaming is frequently watched among internet users, ensuring viewers’ broadcast-quality viewing experience is a priority. Taking on this mission, MainStreaming's Intelligent Media Delivery Platform was developed with a singular goal: to simultaneously distribute live streaming events to a vast audience, ensuring uninterrupted quality for concurrent viewers.

MainStreaming's Video Edge Network offers scalability for Stream7’s events ranging from 100 to 100,000 viewers, providing flexibility for their diverse client base. Additionally, MainStreaming’s Viewer Analytics provides valuable insights for Stream7 to optimize their events, delivering accurate reporting and informed decision-making statistics that display the success of their events.

MainStreaming’s video delivery technology has helped Stream7 face the obstacles concerning the fluctuating viewer volumes and diverse event sizes, providing over 68 virtual events. Their worldwide viewers demanded a reliable streaming service that would be accessible in their location and MainStreaming was able to stream their events without a hitch. With a focus on European customers, data processing is strategically located in Europe, assuring optimized performance and reliability.

You might also like...

Discoverability And Findability: Part 1 – Services Of General Interest In The Streaming Age

In this first of two parts on content discoverability and findability we discuss the underlying issues and challenges facing broadcasters as they strive to stay relevant in an era of mass streaming and AI-based search. The second part will then…

Production–Delivery Convergence: Part 6 - Designing Experiences That Viewers Trust

Performance reliability is an invisible contract between a streaming service and its customer, and it is fundamental to guaranteeing viewer retention. The problem is that performance isn’t just about delivery. Here we identify where to look and why it’s c…

Standards: Video - Advanced Video Coding (AVC)

AVC remains one of the most widely deployed video codecs in the world, but navigating its profiles, levels and signaling mechanisms is far from straightforward.

Live Sports & Monetization: Public Service Broadcasters Maximizing Live Sports Opportunities

PSBs across the world are making the most of limited resources to enrich live sports coverage around ancillary content and platforms, and monetizing the resulting services. Here we focus on the content and coverage rather than technical issues around workflow…

Production–Delivery Convergence: Part 5 - Scaling The Future

The streaming industry is delivering richer formats, more personalization, and more immersive viewing experiences. There’s just one problem – how can the global delivery ecosystem support it?