Ateme Introduces Its Next-Generation Video Compression

Ateme unveils its groundbreaking Gen 7 STREAM encoding engine. At the heart of the new generation of TITAN video-processing solutions, Gen 7 goes beyond conventional video compression, delivering unparalleled performance and efficiency that power user experiences for the masses through a cutting-edge encoding core.

Leveraging artificial intelligence, Gen 7 is the productization of Ateme’s latest algorithms that have been recognized with three prestigious Technology & Engineering Emmy awards.

These algorithms enhance performance across all dimensions:

  • They deliver greater bandwidth efficiency to ensure superior video quality at lower bitrates for H.264, HEVC, AV1, and VVC compression. Gen 7 developments are designed to work across all codecs wherever technically possible.
  • They significantly boost processing density on Intel®, AMD®, and ARM® processors without compromising video quality. Broadcasters and service providers can host more channels on a single server, resulting in cost savings and contributing to a lower carbon footprint.
  • They make content available globally thanks to high-fidelity standards conversion. State-of-the-art upscale, upmap and upmix is supported. Algorithms guarantee seamless motion in high-action sequences, achieved through high frame rates, top-quality deinterlacing, and motion interpolation. Additionally, they maintain the artistic intent of film grain.
  • They democratize state-of-the-art immersive experiences, ensuring accessibility to a wide range of viewers, even during live streaming scenarios. Integrating the latest advances in High Dynamic Range (HDR) and color conversion, along with immersive and inclusive sound, the algorithms deliver vibrant and captivating colors and audio at a substantially reduced latency.
  • They enable Spatial Computing, creating immersive and engaging 3D user experiences by efficiently transmitting content from different camera angles using Multiview High Efficiency Video Coding (MV-HEVC). 

With a core that is intelligently designed for end-to-end video delivery, Gen 7 goes beyond compression, empowering broadcasters and service providers with advanced capabilities that enhance the complete delivery chain. For example, Gen 7 powers Ateme’s Audience-Aware Streaming solution. Using analytics from the Content Delivery Network (CDN), the compression core can dynamically reconfigure itself, optimizing resources based on actual audience demands while ensuring uninterrupted service delivery.

Exemplifying versatility, TITAN transcoders powered by Gen 7 seamlessly integrate with both on-premises and cloud-based video-delivery platforms, whether as a solution or SaaS. Ateme maintains infrastructure agnosticism to ensure seamless adaptation to the unique requirements of each customer.

You might also like...

The Big Guide To OTT - The Book

The Big Guide To OTT ‘The Book’ provides deep insights into the technology that is enabling a new media industry. The Book is a huge collection of technical reference content. It contains 31 articles (216 pages… 64,000 words!) that exhaustively explore the technology and…

Audio For Broadcast: Cloud Based Audio

With several industry leading audio vendors demonstrating milestone product releases based on new technology at the 2024 NAB Show, the evolution of cloud-based audio took a significant step forward. In light of these developments the article below replaces previously published content…

An Introduction To Network Observability

The more complex and intricate IP networks and cloud infrastructures become, the greater the potential for unwelcome dynamics in the system, and the greater the need for rich, reliable, real-time data about performance and error rates.

Next-Gen 5G Contribution: Part 2 - MEC & The Disruptive Potential Of 5G

The migration of the core network functionality of 5G to virtualized or cloud-native infrastructure opens up new capabilities like MEC which have the potential to disrupt current approaches to remote production contribution networks.

Next-Gen 5G Contribution: Part 1 - The Technology Of 5G

5G is a collection of standards that encompass a wide array of different use cases, across the entire spectrum of consumer and commercial users. Here we discuss the aspects of it that apply to live video contribution in broadcast production.