Ateme Introduces Its Next-Generation Video Compression
Ateme unveils its groundbreaking Gen 7 STREAM encoding engine. At the heart of the new generation of TITAN video-processing solutions, Gen 7 goes beyond conventional video compression, delivering unparalleled performance and efficiency that power user experiences for the masses through a cutting-edge encoding core.
Leveraging artificial intelligence, Gen 7 is the productization of Ateme’s latest algorithms that have been recognized with three prestigious Technology & Engineering Emmy awards.
These algorithms enhance performance across all dimensions:
- They deliver greater bandwidth efficiency to ensure superior video quality at lower bitrates for H.264, HEVC, AV1, and VVC compression. Gen 7 developments are designed to work across all codecs wherever technically possible.
- They significantly boost processing density on Intel®, AMD®, and ARM® processors without compromising video quality. Broadcasters and service providers can host more channels on a single server, resulting in cost savings and contributing to a lower carbon footprint.
- They make content available globally thanks to high-fidelity standards conversion. State-of-the-art upscale, upmap and upmix is supported. Algorithms guarantee seamless motion in high-action sequences, achieved through high frame rates, top-quality deinterlacing, and motion interpolation. Additionally, they maintain the artistic intent of film grain.
- They democratize state-of-the-art immersive experiences, ensuring accessibility to a wide range of viewers, even during live streaming scenarios. Integrating the latest advances in High Dynamic Range (HDR) and color conversion, along with immersive and inclusive sound, the algorithms deliver vibrant and captivating colors and audio at a substantially reduced latency.
- They enable Spatial Computing, creating immersive and engaging 3D user experiences by efficiently transmitting content from different camera angles using Multiview High Efficiency Video Coding (MV-HEVC).
With a core that is intelligently designed for end-to-end video delivery, Gen 7 goes beyond compression, empowering broadcasters and service providers with advanced capabilities that enhance the complete delivery chain. For example, Gen 7 powers Ateme’s Audience-Aware Streaming solution. Using analytics from the Content Delivery Network (CDN), the compression core can dynamically reconfigure itself, optimizing resources based on actual audience demands while ensuring uninterrupted service delivery.
Exemplifying versatility, TITAN transcoders powered by Gen 7 seamlessly integrate with both on-premises and cloud-based video-delivery platforms, whether as a solution or SaaS. Ateme maintains infrastructure agnosticism to ensure seamless adaptation to the unique requirements of each customer.
You might also like...
Standards: Part 18 - High Efficiency And Other Advanced Audio Codecs
Our series on Standards moves on to discussion of advancements in AAC coding, alternative coders for special case scenarios, and their management within a consistent framework.
HDR & WCG For Broadcast - Expanding Acquisition Capabilities With HDR & WCG
HDR & WCG do present new requirements for vision engineers, but the fundamental principles described here remain familiar and easily manageable.
What Does Hybrid Really Mean?
In this article we discuss the philosophy of hybrid systems, where assets, software and compute resource are located across on-prem, cloud and hybrid infrastructure.
Future Technologies: Artificial Intelligence In Image & Sound Creation
We continue our series considering technologies of the near future and how they might transform how we think about broadcast, with a discussion of how the impact of AI on broadcasting may be more about ethical standards than technical standards.
Standards: Part 17 - About AAC Audio Coding
Advanced Audio Coding improves on the MP3 Perceptual Coding solution to achieve higher compression ratios and better playback quality.