The new all-weather powerhouse 1x1 production LED light, boasts a brand-new, custom-designed LED optic system delivering class leading output, and includes a range of revolutionary, industry-first features and unparalleled versatility for broadcasters, filmmakers, and content creators everywhere. Building on the success of the brand’s previous record-breaking Kickstarter campaigns, which included the most successful video & photography LED light ever seen in Kickstarter history, the long-awaited ANOVA PRO 3 will go live on the platform from the 12th of October 2023.

With full features being revealed at launch on October 12th, IBC visitors will have an early opportunity to witness the power and versatility of the ANOVA PRO 3, including best-in-class output of 22,000+ lux, which equates to more than twice the output of both previous generations of ANOVA lights and even the Rotolight AEOS 2 PRO. Packed full of innovation and time-saving features, including IP65 weather resistance, native full power V-Lock battery operation, touchscreen display, ‘Magic eye’ optical light sensor, app control & built in lumenradio CRMX, the ANOVA PRO 3 arrives as a highly versatile lighting tool that is equally at home on location or in the studio.

Building on the legacy of the award-winning Rotolight ANOVA PRO series, as used by leading broadcasters and global studios, including, Amazon Studios, Netflix, BBC, ITV, and RAI on movies including Ghostbusters, Afterlife and Amazon’s ‘The Expanse’, the ANOVA PRO 3 is the 5^th generation in the popular ANOVA series and has been developed from a full 12 years of user feedback and market-leading R&D, marking significant developments for creatives everywhere.