The Big Guide To OTT: Part 2 - Content Origination

Part 2 of The Big Guide To OTT is a set of three articles which dig into the key issues of OTT content origination, the unique demands of OTT content storage, and the role of CDN selection in achieving broadcast grade streaming.


About The Big Guide To OTT

The Big Guide To OTT is an eleven part series of Themed Content Collections that will publish during 2023. Each part tackles a different aspect of OTT. There are multiple articles per part delivered in a free PDF download.

As OTT delivery grows, driven by both consumer demand and content provider strategy, there are many adjustments to manage. They include new production approaches, scaling content distribution, personalising, protecting, and monetising content, and assuring audience QoE.

Content providers are delivering a mix of live, linear, and on-demand content. Business models are blending - subscription with advertising and direct-to-consumer with service aggregation. The internet-enabled OTT delivery model is driving the media industry through a giant transformation.

The Broadcast Bridge has been covering OTT since it began. The Big Guide To OTT re-visits and updates our extensive coverage of the subject.

Details of all eleven parts of The Big Guide To OTT can be found HERE.


About Part 2 - Content Origination

Part 2 is a free PDF download which contains three original articles:

Article 1 : OTT Content Origination
As broadcasters focus in on their OTT delivery, the need to understand the building blocks is more important now than ever. File storage, JIT management, encryption and low latency delivery must work coherently and efficiently long before streaming can start.

Article 2 : OTT's Unique Storage Requirements
The storage requirements for live OTT and VOD are quite different and this has a major impact on the storage technology employed. Storage needs to be optimized for both write and access times as well as capacity.

Article 3 : The Importance Of CDN Selection To Broadcast-Grade Streaming
Multiple CDN providers are required to optimize streaming and playout, but deciding how to use them is not as simple as it may first appear.

You might also like...

An Introduction To Network Observability

The more complex and intricate IP networks and cloud infrastructures become, the greater the potential for unwelcome dynamics in the system, and the greater the need for rich, reliable, real-time data about performance and error rates.

Playout & Transmission Technology At NAB 2024

As we approach the 2024 NAB Show we take a look at some of the discussion points and new playout & transmission technologies that will be available for investigation on the show floor.

NAB Show 2024 BEIT Sessions Part 2: New Broadcast Technologies

The most tightly focused and fresh technical information for TV engineers at the NAB Show will be analyzed, discussed, and explained during the four days of BEIT sessions. It’s the best opportunity on Earth to learn from and question i…

Chris Brown Discusses The Themes Of The 2024 NAB Show

The Broadcast Bridge sat down with Chris Brown, executive vice president and managing director, NAB Global Connections and Events to discuss this year’s gathering April 13-17 (show floor open April 14-17) and how the industry looks to the show e…

Audio For Broadcast - The Book

​Audio For Broadcast - The Book gathers together 16 articles into a 78 page eBook which explores the science and practical applications of audio in broadcast.  This book is not aimed at audio A1’s, it is intended as a reference resource for …