NAB Preview: Telestream
The Telestream Cloud platform adds Qualify, a cloud-native media QC service.
The most common trends Telestream are seeing heading into NAB Show 2022 are the sustained changes to remote or distributed production, even after Covid restrictions have been lifted. Its customers are increasingly using the Cloud to scale media workflows and enable remote working.
“The savings in operating cost and CO2 footprint have been remarkable,” says Alan Repech, Director of Product Marketing, Telestream. “More and more content is being stored and processed in the cloud, which requires a remote operation model even if staff are in the office, but there are still many companies that prefer to store content in their own data centres.
“New infrastructure is either fully or partially based on IP for both studios and contribution feeds. ST 2110 and ST 2022-6 are the most common. The majority of productions are multi-format, originating in UHD with HDR and Wide Color Gamut (WCG) for best quality. They require automated conversions to HD and SDR for delivery to diverse audiences.”
OTT streaming continues to grow in all phases including production, delivery, and monitoring. Here the company points to the growing reliance on and prevalence of video streaming as a method of communicating, whether that’s to large-scale public audiences or to more focused groups within the walls of an organization.
“As many more of us have become more familiar with live-streaming, standards, and expectations for the capabilities of software/hardware solutions have risen,” says Repech.
“Some notable features in video streaming/hosting solutions that once may have been considered ancillary (such as branding flexibility and interactive overlays) have now become table stakes.
“In the coming year, we expect customers to desire solutions that enable them to stream live video content more quickly, with less effort, at higher resolutions, with more customization capabilities.”
Its customers are looking for a range of different business models, from traditional CAPEX to subscription to usage-based models.
“None of these trends are absolute… in almost every case there is a need to offer hybrid solutions for technology, deployment models, and business models,” Repech adds.
At the show, Telestream will be displaying solutions in several categories including live and studio production, postproduction, video on demand, content management, monitoring, and production and live streaming. A few examples are:
- An automated, file-based captioning workflow, built on the Vantage Media Processing Platform, featuring the launch of Stanza, a “next-generation” captioning and subtitling software. This browser-operated client-server application for caption and subtitle creation and editing is sold as a subscription, making it practical for businesses of all sizes.
- CardAgent for Vantage is now available. This new integration enables staff to interact with camera cards or clips via CardAgent’s user-friendly UI prior to submitting them to Vantage workflows.
- Engineers and operators transitioning from SDI to IP infrastructure, easily lose visibility of key network activities like multiple paths, PTP timing details, and the correctness of video and audio essences within a stream. To aid these critical resources, Telestream’s Inspect 2110 solution automatically oversees any or all of these signals. Inspect 2110 monitors timing, compares actual content to expected content, and provides details of many important audio, video, ancillary data, and timing parameters. It delivers the required visibility into signal quality through automated content monitoring and proactive alerting on ST 2110 and ST 2022-6 networks. It watches over your systems and alerts you to any problems, making maintenance and operation of media facilities easier and staff more productive.
- The Telestream Cloud platform adds Qualify, a cloud-native media QC service that includes the best of Telestream’s Vidchecker and Aurora products. Telestream Cloud offers users pay-as-you-grow access to cutting-edge media processing tools with an API-forward toolset for versatile integration and automation options.
Key expansions to the iQ Video Quality Monitoring solution for OTT include: Zixi and SRT transport stream monitoring for public internet contribution links into the OTT head-end, give OTT providers essential quality assurance and alerting tools.
Kubernetes container packaging for QA probes mean they can be deployed directly into a customer's virtual private cloud (VPC).
There’s added support for JPEG-XS over ST 2110 adds monitoring of visually-lossless low-latency up-links and down-links to and from the cloud.
Wirecast 15, the live-streaming and broadcast video production software, sports enhanced support for 4K60 sources and streaming, moderated social media comments, and many more professional features “while using up to 60% fewer computing resources, thus freeing up valuable CPU/GPU to enable complex production workflows,” asserts Repech.
Finally, Sherpa Stream, is the firm’s live streaming and video hosting platform. Sherpa provides a secure, customizable platform designed for organizations to easily create, manage, and share branded live programming along with large libraries of on-demand video to internal and external audiences of any size.
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