NBC Sports Choose Telestream To Create And Deliver High Quality Content For The Winter Olympics
NBC Sports utilizes Telestream to produce frame rate converted HDR and SDR content and speech to text closed captioning for its production of Olympic Winter Games.
NBC Sports has selected Telestream to provide media capture, automated media processing, closed captioning, and test and measurement equipment for its production of the XXIV Olympic Winter Games.
NBC Sports will utilize products and services from Telestream to create and deliver content of the highest quality for the Winter Olympics. The Telestream Vantage Media Processing Platform and the Cinnafilm Tachyon processing library will be used extensively to deliver the pristine quality frame rate conversions required.
NBC Sports will leverage Telestream’s Lightspeed Live Capture and Vantage to deliver a unique, mixed HDR/SDR conversion workflow for NBC Sports’ content produced in HDR. The NBC Sports Advanced Technology group worked with Telestream to develop custom color LUTs (Look Up Tables) that are used within Vantage to ensure the most accurate color processing pipeline throughout the production and postproduction process.
NBC Sports will be also using Telestream’s caption authoring and editing product in conjunction with Telestream Cloud’s Timed Text Speech service - an AI-powered transcription service.
Guaranteeing the best quality images for viewers also requires testing and monitoring solutions with the highest level of performance and reliability. To maximize the quality of the formats, NBC Sports will leverage Telestream 4K/8K HDR Waveform Monitors that support easy alignment and confidence monitoring with both local and remote operation.
“At this Winter Games in Beijing, never before has NBC Sports embarked on an enterprise that has so many simultaneous formats, standards, or deliverable derivations to both normalize, convert, or orchestrate,” said Darryl Jefferson, VP of Post Operations and Digital Workflow, NBC Sports & Olympics. “From applying custom LUTS for seamless single stream HDR/SDR productions, to re-wrapping growing files to make possible real-time collaboration, Telestream will make all those file-based workflows that our remote production rely upon, possible.” “We’re providing more services and solutions to NBC Sports this year than ever before in our 17-year history of working together,” said Scott Murray, Senior VP of Marketing, Telestream. “We continue to raise the bar over what has been achieved in years past. It’s a challenge that the entire Telestream organization looks forward to.”
You might also like...
Essential Guide: Delivering High Availability Cloud
Delivering high availability cloud for broadcast production and transmission environments requires engineers to think in terms of resilience from the very beginning of the design.
The Back Of The Brain May Soon Rule The Roost
If industry reports are to be believed, Apple is poised to release a mixed-reality headset at some point in 2023. Of course, it’s anyone’s guess when Apple’s Reality Pro will actually see the holographic light of day, but one t…
Learning From The Experts At The BEITC Sessions at 2023 NAB Show
Many NAB Shows visitors don’t realize that some of the most valuable technical information released at NAB Shows emanates from BEITC sessions. The job titles of all but one speaker in the conference are all related to engineering, technology, d…
Empowering Cloud Through Microservices - Part 2
Achieving higher levels of scalability and flexibility demands a hybrid approach were microservices run in the cloud, on- and off-prem. Also, common APIs hide the complexity of the infrastructure from the user to provide a seamless operation.
System Showcase: Gravity Media Opens New Production Centre In London For Remote And On-Prem Projects
Production and media services company Gravity Media has just completed the first phase of technology integration at its new London Production Centre White City, located on the fifth floor of The Westworks building in London. The state-of-the-art facility, officially opened…