As head of NewTek and later its NDI subsidiary for decades until last year, Dr. Andrew Cross was a big advocate of making technology accessible and affordable to a wide range of people. It just made good business sense to create an ecosystem and then allow users to experience some of it for free and build up from there.
NAB happened! Yes, footfall was inevitably down and there were fewer vendors exhibiting, but the show went on. And what a great success it was too.
Consumer awareness about the impact of video streaming is increasing and broadcasters are more willing to choose environmentally friendly solutions. However, they also expect image quality to continue to rise. At the same time content streaming services are hitting a processing bottleneck to achieve high quality at the lowest possible bitrate. Does something have to give? Saving the planet versus streaming the planet seems like an obvious choice but there are ways that carbon reduction can happen at the same time as our entertainment experiences can get richer.
As we saw earlier when discussing transform duality, when something happens on one side of a transform, we can predict through duality what to expect on the other side.
With fewer exhibits and smaller crowds, the 2022 NAB Show aisles were easier to navigate and exhibitors had more time to speak with visitors.
Many annual NAB Shows have become milestones in TV broadcasting history. The presence of the 2022 NAB Show marked the first Las Vegas NAB Show since 2019.
Although we are said to live in an information society, the more that is considered, the less likely it appears. A good place to start is to consider what information is.
As specialist broadcast service providers and network operators look at the fast growing requirement for at-scale broadcast-grade streaming video, it is a big opportunity for them to address.
