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Release of the AV1 codec from the Alliance for Open Media (AOM) in March 2018 was supposed to mark the start of a heated battle with the H.265 (HEVC) codec for supremacy in the converging world of video entertainment, but for the time being they are more likely to coexist relatively peacefully in parallel universes.
An abundance of remote solutions has been made available in recent months giving broadcasters more choice than ever. The operational need is clearly well defined and justified, so does this mean we’ve now turned the corner for cloud integration?
Cloud video encoding and workflows is growing by almost every measure. To quantify such changes, Encoding.com, completed and just released a survey, which provides a snapshot of the media's use of cloud processing.
Now that AV1 has entered the market, it’s a perfect time to review the future of video streaming. With Apple joining the Alliance for Open Media (AOM) in January 2018, practically all major tech leaders are on board and AV1 looks to be in good shape for becoming a widespread standard in the near future.
But let’s not sign the death warrant for HEVC so hastily. HEVC is delivering on its promise of halving bitrates and quality pictures while AV1 is barely out of the lab. The gloves may be off, so this article weighs the benefits and the negatives of HEVC and its ‘royalty free’ alternative before the bell rings for round 1.
Losing media content is a disaster. Yet, there are multiple technologies designed to store content, some for short-term and others for long-term. In the expanding world of content development, everyone has the same question; “How best to store it?”
Many software applications claim Artificial Intelligence (AI) or machine learning as their underlying power. Is this just marketing hype, or is AI a really useful technology for the media and entertainment sector?
AI is not new, it’s been around for half a century or so, but it is only recently that the term has been cropping up in product descriptions. So, what is it and what potential does it have for this sector?
Like the set top box, the traditional TV channel continues to defy predictions of its imminent death and now it appears like it is gaining a further lease of life in the OTT world with the help of AI techniques for automated curation.
Artificial Intelligence (AI) is taking center stage in many applications. It already has some history in data analysis. But this year, AI is making gains in the creation of media, especially custom-tailored subscription channels.
OTT video consumption via smartphones is escalating in Sub Saharan Africa as premium satellite TV services decline, although the two trends are only partly connected.
Delegates at the recent 2018 EBU (European Broadcasting Union) Production Technology Seminar were keen to highlight the potential of intelligence (AI) in its various guises to help meet the challenges of cloud-based media services but also to avoid falling victim to excessive hype.