A Producer’s Guide to Storage - part 1 January 14^th 2015 - 01:45 PM

As production company’s deliver more and more of their content to UK broadcasters as files, it is asking a great many questions about their company wide asset management policy. The Digital Production Partnership (DPP) is supporting indies with guidance on how to store master files and valuable rushes in…

Understanding the basics of IP Networking, Part 1 December 19^th 2014 - 03:45 PM

Like everything else, audio equipment is increasingly adopting IT solutions in the hope of achieving some combination of economy, resilience, flexibility and sound quality. John Watkinson argues that the best way to obtain the desired result is to make informed decisions based on an understanding of the technology.

Video ingest – a case to be made for professional tools December 8^th 2014 - 05:55 PM

With the continued drive within the broadcast environment for keeping costs down, better productivity and improved efficiencies, ensuring that the workforce has the tools to do their jobs properly is critical. As with other industries, broadcast finds itself in a state of flux, with several trends and changes impacting on…

Project Parking at the Seaside November 25^th 2014 - 05:42 PM

German creative agency Seaside Productions is using Marquis Broadcast’s Project Parking to help manage its edit storage more effectively. The Munich based agency purchased Project Parking through reseller Videocation and the solution will be used on on-air promos for the ProSiebenSat.1 TV channels.

What Is Media Orchestration? November 21^st 2014 - 02:20 PM

A new category has appeared in the marketing lexicon of playout automation and media management companies, namely ‘media orchestration’. It describes a process that will play an increasingly significant role as media organisations make the inevitable transition from baseband (SDI) to IP network technology.

The Anatomy of the IP Network, Part 3 November 17^th 2014 - 02:00 PM

In this third and last part of the series on IP networking, we will look at the components that make up the network infrastructure.

Social media activity boosts catch up viewing November 13^th 2014 - 05:58 PM

Clear evidence that social network activity around a linear broadcast drives subsequent catch up viewing has come from a study by Nielsen, the world’s leading TV audience measurement specialist. This is significant for broadcasters in that time shifted viewing within the seven day window after linear showing now accounts f…

Making “The Call” From Miles Away November 12^th 2014 - 09:22 AM

The goal is to cut down on the wait time. If you ask any avid sports fan, and maybe some casual observers as well, the biggest problem with instant replay reviews during live sports games is that the referees, or more recently umpires, take too long to make a call—e…

Applied Technology: Subtitling of Streaming Programs November 12^th 2014 - 01:20 AM

Equal access legislation in the UK, US and other countries has led to widespread captions and subtitles for broadcast services. However, despite the efforts of a number of lobbying groups, availability of captions on video-on-demand services, including those streamed via the internet, have been slow to take off. This article…

Applied Technology: AdStore – Bridging the Gap Between Linear and Non-Linear Advertising Models November 10^th 2014 - 08:50 PM

Broadcasters and content owners tend to look at the world of television and advertising as divided into linear and non-linear. The two models do have much in common; content, monetization, tracking, and invoicing, for example. However, there are clear differences between broadcast and targeted-delivery models; the use of indirect versus…