Far From A Threat, AI Is Your Best (Production) Friend August 4th 2023 - 09:30 AM

While fears abound about the ramifications of artificial intelligence and ChatGPT in society, there’s no doubt it is having a significant impact on the broadcast industry. AI is helping broadcasters make better decisions through data-driven analytics; it is also improving efficiency through automation; and it is creating enhanced experiences t…

Proving The Value Of Craft At Earthsound Foley June 15th 2023 - 09:30 AM

In a world of digital samples and extensive sound effects libraries, a production company in the UK is determined to preserve the art and craft of Foley sound. Foley is the recording and performance of sound effects that are added to films, videos, and other media in postproduction to bring…