OTT Leaders Suffer High Churn Rates August 14th 2015 - 08:30 AM

Online video providers may be gaining subscribers from established pay TV operators but they are not having it all their own way with high churn rates among themselves. This applies to leaders such as Netflix and Amazon as well as smaller OTT players, according to the latest OTT Video Market…

Differentiating OTT Services July 23rd 2015 - 08:09 AM

OTT services are taking off with increased rates of growth driven by more content, more devices, more subscribers and more advertisers. In the last 12 months alone, OTT has grown to $9-12 billion in global revenues, with $1.9 billion of those revenues coming from emerging markets, according to a report from PWC.…

Mobile Analytics Firms Target TV June 10th 2015 - 01:55 PM

Pay TV operators and broadcasters struggling to measure viewing via mobile platforms could find help from firms specializing in analytics for wireless services. Birdstep of Sweden has signaled its intentions on this front by identifying video app and service providers as targets for the latest version of its analytics platform…