The Value of Getting Ad Insertion Right September 24th 2018 - 11:00 AM

It seems that the conversation on the growth in OTT is an old one - except it isn’t. OTT continues to strengthen, gaining more subscribers every week. As this happens, broadcasters are providing OTT capabilities alongside their traditional TV platforms, making targeted ad insertion even more crucial in the m…

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Cloud Native Technology Ensures Media Business Success July 1st 2020 - 09:00 AM

As the media landscape continues to streamline the way it delivers content, cloud-native technology, that is, container-based virtualized environments that replicate traditional workflows on premise, is playing a big role. However, some broadcasters moving their assets and processing power to the cloud are performing a simple “forklift,” which is often not…

The New Precision Time Protocol Explained June 26th 2020 - 09:00 AM

The IEEE has just published the latest version of its Precision Time Protocol (PTP) standard that provides precise synchronization of clocks in packet-based networked systems. This article explains the significance of IEEE 1588-2019, otherwise known as PTPv2.1, and how it differs from previous versions including updates to the isolation of…