Cloud Force Selects AdSparx Dynamic TV Advertising

AdSparx patent pending server-side ad insertion technology defeats ad blockers and delivers seamless TV-like experience while showcasing ads. AdSparx supports personalized targeted ads for DRM protected streams for popular protocols like MPEG-DASH, HLS and Smooth.

US-based software and services company Cloud Force Digital Media has selected AdSparx as their Dynamic Ad Insertion Technology Partner. With the addition of Cloud Force Digital Media, AdSparx aligns with one of the first companies focused on delivering next-generation interactive video services through TV Internet applications launched on global pay TV operators.

AdSparx is an advanced in-stream video ad replacement and frame accurate VAST compliant dynamic ad insertion platform for OTT providers for serving targeted ads across any internet connected devices. AdSparx supports all popular multi-bitrate adaptive protocols like MPEG-DASH, Smooth Streaming and HLS along with the industry standard DRM schemes like Widevine, FairPlay and PlayReady.

Cloud Force Digital Media is a member of the RDK software community, a joint venture of Comcast, Time Warner, and Liberty Global. Cloud Force Digital Media is a software and services company that assists content providers with innovative solutions for multichannel video distribution utilizing the RDK.

Said E.J. Klein, CEO and Founder, Cloud Force Digital Media, LLC, "We are excited to provide our content partners with the dynamic advertising monetization opportunities through AdSparx multifaceted ad sales campaigns. Partnering with AdSparx will improve monetization of both live and VOD content, with AdSparx easy-to-deploy, state-of-the-art dynamic ad insertion platform, TV Commercial detection and ad network consolidation. The financial added value to our content customers will assist in growing their distribution within the U.S. and globally.”

Kunal Lagwankar, CEO and Co-founder of AdSparx commented "We have strived to improve revenue making opportunities for publishers while retaining the high quality, seamless user experience through our dynamic ad insertion solution. It's a measure of our solution's stability and scalability that have made Cloud Force Digital Media to partner with us."

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