Arrival of the ATSC 3.0 standards with major revisions and enhancements over the preceding second-generation version has put the spotlight on the global future of Over The Air (OTA) broadcasting in general.
In the last two articles in this series we looked at why we need to monitor in OTT. Then, through analysing a typical OTT distribution chain, we sought to understand where the technical points of demarcation and challenges arise. In this concluding article, we look at what and where to
In this new series, it will be seen that color is a complex subject and all the more so for being multidisciplinary. The difficulty with such a large subject is that it is hard to leave things out when they are so fascinating.
In the previous article in this series, “Understanding OTT Systems”, we looked at the fundamental differences between unidirectional broadcast and OTT delivery. We investigated the complexity of OTT delivery and observed an insight into the multi-service provider silo culture. In this article we fully analyze a typical OTT delivery channel to
Once tweaked to perfection and final format specs locked in, production models of Next Gen TV sets will flood stores, confuse viewers and provide broadcasters and sponsors new opportunities to expand their reach and brands.
Commercial and Public TV broadcasting is on track for a future Next Gen TV world, with ongoing ATSC 3.0 test transmissions. What broadcasters do inside the new framework that makes money will be the big news at future NAB Shows.
In this series of articles, we investigate OTT distribution networks to better understand the unique challenges ahead and how to solve them. Unlike traditional RF broadcast and cable platform delivery networks, OTT comprises of many systems operated by different companies to deliver programs to viewers, and it’s these potential s
