The Streaming Tsunami: Preventing The Flood March 31^st 2023 - 09:00 AM

The Streaming Tsunami is emerging as broadcasters tune in to their own streaming video strategies. Today, most broadcasters deliver less than 10% of their total viewing hours via OTT streaming services. But things are changing due to consumer preferences for streaming, broadcaster strategies to focus on streaming, and industry-level choices about

Imagine Shares Its Latest Innovations At The 2023 NAB Show March 29^th 2023 - 12:15 PM

Imagine Communications is celebrating the 2023 NAB Show Centennial with a new location in the convention’s cutting-edge West Hall and demonstrations of its latest technology innovations, business-driving thought leadership and strong industry partnerships across the show floor.

The Big Guide To OTT: Part 1 - Back To The Beginning March 27^th 2023 - 09:30 AM

Part 1 of The Big Guide To OTT is a set of three articles which take us back to the foundations of OTT and streaming services; defining the basic principles of the OTT ecosystem, describing the main infrastructure components and the terminology used.

Learning From The Experts At The BEITC Sessions at 2023 NAB Show March 21^st 2023 - 09:30 AM

Many NAB Shows visitors don’t realize that some of the most valuable technical information released at NAB Shows emanates from BEITC sessions. The job titles of all but one speaker in the conference are all related to engineering, technology, development and research.

Zixi Showcase Efficiencies, Sustainability, Resiliency At Scale Over Industries Largest Ecosystem March 20^th 2023 - 12:15 PM

Zixi will be demonstrating a broad range of exciting new product updates and unparalleled live video delivery performance running over the Zixi Enabled Network, the industry’s largest ecosystem, at this year’s NAB show. The Zixi Enabled Network consists of over 1000 media companies and 400 technology partners globally exchanging live vid

The Streaming Tsunami: Seeing The Tsunami Coming March 17^th 2023 - 09:00 AM

Streaming video is on the cusp of becoming a major problem for broadband networks. Up to now we have been dealing with a swell in the streaming sea that has caused a few large waves to crash on to the shores of broadband networks. These waves have made headlines in

5G Broadcast Positioned As Revenue Winner For Telcos At Mobile World Congress 2023 March 14^th 2023 - 09:00 AM

Mobile World Congress (MWC) has become an increasingly relevant show for broadcasters and video service providers as more and more viewing takes place on smart phones, tablets and laptops, and as 5G networks becomes capable of delivering HD and even Ultra HD quality. This was truer than ever at the

FAST vs. Linear TV: Part 2 - What Are The Real Differences? March 3^rd 2023 - 09:00 AM

FAST can deliver the promise of true personalization intertwined with mass market reach. This heady mix can maximize advertising revenues from the large audiences currently turning away from traditional Pay-TV services towards free streaming services.