The Sponsors Perspective: How HDR Has Blurred Lines Between TV And Cinema June 4^th 2020 - 09:00 AM

Twenty years ago, there was a clear divide between how you shot and finished a project for Cinema compared to the typical workflows used in broadcast TV. With the advent of streaming services that provide 4K/UHD to a broad audience the lines are now blurred between these two worlds.

HDR: Part 10 - Large Format Cinematography And Lenses June 3^rd 2020 - 09:00 AM

Most film and TV jobs start with some simple questions, as Gregory Irwin puts it. “What is it, where is it, when is it.” In April 2018 Irwin found himself asking those questions of cinematographer Lawrence Sher, with whom he’d collaborated on five previous films beginning with John Hamburg’s I Love …

Is Gamma Still Needed?: Part 1 - The Origins & Principles Of Gamma May 27^th 2020 - 09:00 AM

Gamma is a topic that pervades almost all forms of image portrayal, including film, television and computers. Gamma has become a tradition, which means that its origins are not understood, and it is not questioned. Perhaps it is time that it was.

Audio Levels - Part 4 May 25^th 2020 - 09:00 AM

There are two basic reasons to know the level of an audio signal. One of these is more technical and one of them is more subjective.

Creative Analysis: Part 1 - The Nest From The DOP May 20^th 2020 - 09:00 AM

Glasgow in December is a place and a time with a particular look, and The Nest is a production which enthusiastically embraces that aesthetic. Broadcast in the UK beginning in March 2020, it was produced for the BBC by Studio Lambert as five one-hour episodes featuring a couple, played by Martin…

The Shows Go On May 14^th 2020 - 09:00 AM

The current social and medical situation with lockdowns and distancing is unleashing new ideas at local TV stations. Some will become the new normal.

The Sponsors Perspective: Reaching OTT At Scale - Pitfalls And Opportunities May 13^th 2020 - 11:30 AM

OTT delivery continues to expand to meet the relentless growing consumer demand. This trend shows no chance of abating and technologists are continually looking to innovation to scale infrastructures accordingly. In this sponsors perspective, Ryan Nicometo, SVP of Product for Vecima, presents the OTT Scale – Maturity Quadrant to help decision m…

HDR: Part 9 - An Introduction To ACES May 12^th 2020 - 09:00 AM

It’s one thing to be confronted by a big pile of technology and to be confused by it. It’s another to know something about that technology and conclude that things could be a lot simpler than they are. That’s the reaction a lot of people have to color…

Color and Colorimetry – Part 12 May 11^th 2020 - 09:00 AM

It’s all very well reading all this theory about colorimetry, but what can be done in practice? First of all, it is necessary to consider that imaging, be it still or moving, is a creative process that relies totally on technology. Wherever that happens, there are always two different w…

The Sponsors Perspective: What Is SDI And Where Is It Going And Why IP? May 4^th 2020 - 09:00 AM

SDI is one of those technologies that is so well established and ubiquitous it can almost be taken for granted.