What Is Media Orchestration? November 21st 2014 - 02:20 PM

A new category has appeared in the marketing lexicon of playout automation and media management companies, namely ‘media orchestration’. It describes a process that will play an increasingly significant role as media organisations make the inevitable transition from baseband (SDI) to IP network technology.

Social media activity boosts catch up viewing November 13th 2014 - 05:58 PM

Clear evidence that social network activity around a linear broadcast drives subsequent catch up viewing has come from a study by Nielsen, the world’s leading TV audience measurement specialist. This is significant for broadcasters in that time shifted viewing within the seven day window after linear showing now accounts f…

Making “The Call” From Miles Away November 12th 2014 - 09:22 AM

The goal is to cut down on the wait time. If you ask any avid sports fan, and maybe some casual observers as well, the biggest problem with instant replay reviews during live sports games is that the referees, or more recently umpires, take too long to make a call—e…

Applied Technology: Subtitling of Streaming Programs November 12th 2014 - 01:20 AM

Equal access legislation in the UK, US and other countries has led to widespread captions and subtitles for broadcast services. However, despite the efforts of a number of lobbying groups, availability of captions on video-on-demand services, including those streamed via the internet, have been slow to take off. This article…

The future is virtual, the present is dedicated November 11th 2014 - 05:15 PM

Dedicated hardware servers running fully integrated software have long formed the preferred technical solution for broadcasters’ playout. Easy to install, configure and operate, they continue to be the preferred choice for any new broadcast channel. They are highly compact, easy to maintain and extremely cost-efficient. Additional channels can be added…