Projective Introduces Media Intelligence Tools To Streamline Post-Production
Projective, a software provider that brings structure to post-production workflows for broadcasters, creative agencies and post-production facilities worldwide, is pleased to announce its participation in the upcoming IBC2025.
At the highly anticipated industry event, Projective will unveil Strawberry 7, a significant upgrade to its creative project framework that sets a new standard in post-production. Featuring a fully redesigned and intuitive user interface, Strawberry 7 maximizes usability and efficiency while eliminating workflow bottlenecks. Its advanced media intelligence features, including AI-powered search and tagging, allow creative teams to locate specific clips, graphics, or soundbites in seconds—even within massive content libraries. Combined with cutting-edge tools like advanced speech-to-text transcription, Strawberry 7 empowers teams to streamline workflows, boost productivity, and deliver high-quality content faster than ever before.
The company will also showcase its Strawberry Multisite solution, seamlessly integrating cloud and on-premises infrastructures to streamline collaborative workflows. With these innovations, Projective reaffirms its commitment to delivering forward-thinking solutions that empower creative teams and revolutionize production workflows.
Key benefits and solutions being showcased at IBC2025 include:
- Streamlined Workflows with an Intuitive Interface: The redesigned Strawberry 7 interface minimizes time spent on project management, giving creative teams faster access to essential tools and more time to focus on storytelling.
- Faster Content Discovery with Media Intelligence: Advanced speech-to-text transcription and AI-driven search with video and graphic tagging enable teams to locate specific assets in seconds, reducing bottlenecks and speeding up production.
- Effortless Global Collaboration: Strawberry Multisite integrates cloud and on-premises infrastructures, allowing distributed teams to collaborate seamlessly as if they were in the same room.
- Cloud-First Flexibility: The Strawberry Skies platform ensures real-time connectivity, enabling teams to work from anywhere without delays or disruptions.
These innovative offerings from Projective are transforming the boundaries of what can be achieved in post-production.
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