Ateliere And Synamedia Combine To Provide Low Latency OTT

Synamedia is integrating technologies from California based Ateliere Creative Technologies into its VIVID Workflow-as-a-Service portfolio (WaaS) for enhanced delivery of low latency OTT.

The partnership brings new integrated streaming and on-demand offerings to market, aiming to give video service providers a competitive advantage by providing a streamlined and simplified viewing experience across all screens.

With this package, consumers can access live or on-demand OTT content, including cDVR, AVOD, SVOD, and VOD, directly through set top boxes (STBs) for main-screens, or through content-focused apps on secondary screens or smart TVs.

“The new offering allows content owners, local channels, and broadcasters that don’t have an OTT presence to easily create on-demand experiences and take advantage of their established brand to reach audiences in exciting ways on any screen or device,” said Dan Goman, CEO at Ateliere. “For consumers weary of navigating and managing a patchwork of content apps and devices, this collaboration simplifies the viewing experience.”

The technology collaboration combines Ateliere’s cloud-based media supply chain platforms, Ateliere Connect and Ateliere Discover, with Synamedia’s VIVID Workflow-as-a-Service Low-Latency OTT offerings. The Synamedia products exploit recent advances in streaming protocols such as HLS-LL, DASH-LL, and HESP, combined with a smart containerization scheme to shave latency a little further, especially for larger deployments.

Ateliere’s Connect platform handles workflow orchestration for media ingest, management, packaging, and delivery preparation. Ateliere Discover creates on-demand streaming experiences and aggregates apps on cable boxes and set-top or mobile devices. The Synamedia user interface gives consumers an intuitive and logical dashboard for choosing, scheduling, and viewing their favorite content.   

You might also like...

Linear vs D2C: The Future Of Sports Media & Fan Engagement - Part 2

Our sports media COO featured in this article continues to reflect on how the D2C business opportunity drives their decisions about where content is made available, how content is created and produced for different audiences, and how the “D2C…

Linear vs D2C: The Future Of Sports Media & Fan Engagement - Part 1

This is a story about the COO of a media business, that shines a light on the thinking underway at the leading edge of the media industry, where the balance shift from Linear Broadcasting to D2C Streaming is firmly…

NAB22 BEIT Sessions: ATSC 3.0, Web 3.0, And The Metaverse

What we’ve seen as ATSC 3.0 deploys and develops is just the tip of the NextGen TV iceberg.

The Evolving Landscape Of NextGen TV At The NAB 22 BEIT Sessions

Broadcasters are experimenting with many new TV business models to monetize new NextGen TV technologies.

Synamedia Buys Utelly For Aggregated Content Discovery Across Streaming Services

Synamedia, the London-headquartered video services and technology company spun out of Cisco in 2018, has acquired UK content discovery firm Utelly to beef up its offering for aggregated search, navigation, and recommendation.