Brazilian VoD platform provider Watch Brazil has expanded its user base by 25% within six months of launching a streaming TV service on AWS with technology and assistance from New York based Kaltura.
Called Watch, the service went live in Spring 2021 with 90 linear channels delivered by Kaltura on AWS, including premium international and national sports, general entertainment, TV series, comedy, drama, and news, available on Android and iOS mobile devices, as well as connected TVs.
Watch Brazil was one of the first in the country to take advantage of a new licensing regime, established in 2020, which opened up the digital entertainment market to internet service providers. “We are extremely excited that Kaltura is our technology partner as we embark onto the dynamic Brazilian entertainment marketplace,” said Maurício Almeida, Founding Partner at Watch Brazil. “We are confident that with Kaltura’s high-quality video channels, flexibility and scalability, we’re delivering a world-class streaming TV service which will continue to grow in popularity.”
Established in October 2018, with headquarters in Curitiba, Brazil, Watch Brazil is a VoD platform that gives internet service providers the opportunity to deliver video services. The Watch platform is a content aggregating marketplace, offering a range of applications including HBO Max and UOL Leia+ Banca. The start-up offers 8,000 hours of content from Paramount +, MTV, Comedy Central, Noggin, Universal and Warner, among others.
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