Newsmax TV Selects Primestream MAM

Broadcaster Newsmax TV has selected a MAM and video recording/playout infrastructure based on Primestream’s Xchange and Media IO software solutions.

Primestream is well-known as a premier provider of asset management and automation software solutions for media production, and its solutions were the ideal choice for our operation,” said Walter Raps, svp, broadcast operations and engineering, Newsmax TV. “Compared with other products in the market, Primestream offers outstanding software agility, the most powerful tool set, and the most seamless integration with other systems — all of which will allow us to go to the next level with our broadcast and distribution services and reach ever-broader audiences.”

Linking Newsmax facilities in NYC and Boca Raton, Florida, the solutions enable full-HD broadcasts. The Newsmax Primestream is anchored by the Xchange MAM platform, which enables production teams to collaborate on media assets and distribute content both online and over the air. Integrated with the Newsmax NRCS, Media IO enables simultaneous recording and editing of content from both IP and SDI sources for fast and easy real-time transcoding that enables the integration into live production workflows.

Said Claudio Lisman, president and CEO of Primestream.,“Newsmax.com already ranks consistently as one of the country’s most visited news websites, and we’re proud to be a part of their strategic plan as they continue to grow and expand market share. By placing their confidence in Primestream, Newsmax has offered strong validation of our market-leading position as a premier software technology provider for broadcast news and digital media operations.”

Newsmax serves the latest in current events, politics, world news, health, finance, and more.

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