TNDV Delivers Harley-Davidson’s 115th Anniversary Celebration On-site And Online

Nashville-based mobile production company TNDV recently helped Harley-Davidson celebrate its 115th anniversary over the 2018 Labor Day Weekend. The production crews provided live HD coverage of three motorcycle races around Milwaukee within an 18-hour window.

Throughout the weekend, thousands of motorcycles filled the streets, and spectators gathered at three venues to watch the “Flat Out Friday,” “Hill Climb,” and “Beach Brawl” race events on large Jumbotron screens. The events were also produced for distribution over Facebook Live.

TNDV served as technical producer, using two of the company’s high-end HD mobile units and TV crews, and worked closely with sports specialist Ohlmeyer-Kussero Group, which produced all three races. For the Hill Climb and Beach Brawl events, the production company managed, staffed and operated the venue AV systems, including five large-scale GoVision LED walls and public address (PA) systems.

At the start of each event, TNDV sent a main and back-up program feed to Switchboard Live, a cloud-based content distribution service. Switchboard Live’s on-site technicians handled live encoding and streaming of the shows to more than 700 Facebook pages simultaneously, including sites associated with Harley-Davidson, their dealers, and fan clubs worldwide. This made it appear as though the live events were originating from each of these pages. The service also provides in-depth reporting on delivery performance, audience reach and more.

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