Bitmovin “Video Developer Report 2018” Reveals The State of Streaming Media

Bitmovin, an established video infrastructure supplier for leading media companies around the world, has released its “Video Developer Report 2018” survey results and it’s full of useful and revealing information about the online digital distribution of audio and video content.

It delves into different types of content delivery infrastructures for both live and on-demand audio and video and is designed to help media business managers across the globe predict where the industry is headed in terms of streaming video. 

With participation from a wide variety of professionals working in the online video industry—from broadcasters and publishers, to OTT streaming services and online video platforms—the survey results shed new light on which platforms and devices are most popular for the consumption of video or audio content in different regions of the world. The most common ad insertion standards and technologies deployed as well as the adoption rate of DRM/content protection systems, are also included.

Audio and video codecs are also spotlighted, as are the most common problems encountered when streaming video (such as broadcast latency and synchronized multiplatform distribution). There’s even a section on which business models are most commonly being employed.

The survey data on OTT adoption (by service type and brand) shows significant regional differences among the most popular OTT devices, including Google Chromecast, Amazon Fire, Apple TV andRoku. For example, Chromecast enjoyed single-digit gains with the developers in North America, EMEA and LATAM, but showed no progress in the APAC region.

The Survey responses came in from 67 countries, across six continents. Interestingly, there is an almost equal distribution between participants operating in the live and on-demand content environment (many work with both). And, nearly 70 percent of respondents work with professional premium content.

About the authors: 

Bitmovin has been at the forefront of technology developments in online video, from building the world’s first commercial adaptive streaming Player for DASH/HLS/fMP4, to implementing next generation AV1 codecs and deploying software-defined encoding products that run simultaneously on any cloud provider or in a data-center. 

Let us know what you think…

Log-in or Register for free to post comments…

You might also like...

Building On IP COTS

Transitioning to IP improves flexibility and scalability, both of which are achievable using COTS IT equipment. But can COTS solve every challenge? Or does broadcasting still have some unique and more demanding requirements that need further attention? In this article,…

The Move Towards Next Generation Platforms

Whenever I’m asked about my opinion on the transition to IP, I always state that the impact can’t be appreciated until its history is understood. This brings into context the need for broadcasters to educate and surround themselves wit…

Taming The Virtualized Beast

Without doubt, virtualization is a key technological evolution focus and it will empower many broadcast and media organizations to work differently, more efficiently and more profitably.

Color and Colorimetry – Part 3

The human visual system (HVS) sees color using a set of three overlapping filters, which are extremely broad. As a result, the HVS is completely incapable of performing any precise assessment of an observed spectrum.

Color and Colorimetry – Part 2

At one time the only repeatable source of light on Earth was the sun. Later it was found that if bodies were made hot enough, they would radiate light. Any treatment of illumination has to start with the radiation from…