Sky decided to introduce production automation as a way of improving the consistency of the channel’s content.
Sky News, one of Europe‘s major news organizations, has installed an OverDrive automated production system from Ross Video to help produce content for mobile, television and radio consumers.
Following a review of operations in 2016 and the decision to refurbish the news studio, Sky decided to introduce production automation as a way of improving the consistency of the channel’s content.
“There were a number of different vendors involved in this project and many of them were providing custom applications, so we were concerned about how any automated production control (APC) system would integrate with the different solutions on the table,” said Jack Horry, Sky’s Project Lead at the Isleworth studios near London. “We already knew that OverDrive is widely used, but interoperability was obviously an important issue for Sky.”
He said the Ross Video OverDrive development team spent a lot of time working through exact details of what Sky wanted from its automation system. Some of the features they discussed have now been incorporated into the mainstream product.
“We’re extremely pleased with the results and we’ve seen a definite improvement in consistency while still giving us the flexibility we need to introduce breaking news or make changes to the rundown quickly and easily,” Horry said.
Scott Bowditch, Director of Business Development for OverDrive at Ross, said the OverDrive system has increased Sky’s ability to address late changes and breaking news more quickly and efficiently than ever before without comprising the rest of the rundown.
The OverDrive system allows the sophisticated multi-camera productions to be executed cleanly and consistently, while delivering substantial savings in operational costs.
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